Insertion points for streaming video autoplay

Patent metadata

Field	Value
Publication number	US-RE46114-E
Application number	US-201414550791-A
Country	US
Kind code	E1
Filing date	Nov 21, 2014
Priority date	Jan 27, 2011
Publication date	Aug 16, 2016
Grant date	Aug 16, 2016

Abstract

Techniques are described for presenting streaming media content to users in an engaging manner. A streaming media player may provide an interface that allows users to browse though a collection of available titles sorted into different categories (e.g., science fiction titles, television shows, westerns, etc.). The interface may be configured to automatically begin playback of one of the media titles at a designated insertion point, providing a user with a preview of the title. The insertion point itself may be selected as an interesting point in a given title, and therefore, likely to engage a user in that title.

First claim

We claim:

1. A computer-implemented method for delivering streaming media content to a client device, the method comprising:
identifying a selection first set of media titles to present to a user as previews via an autoplay interface presented on the a client device;
identifying, for a first one media title included in the first set of the media titles, a first insertion point that specifies a first frame from which to begin streaming the first media title to the client device via the autoplay interface, wherein the first insertion point is selected from one or more insertion points;
streaming the first media title to the client device beginning from the first insertion point, wherein the autoplay interface begins playback of the streamed first media title without requiring user selection of the first media title is configured for automatic playback on the client device beginning from the first insertion point;
recording an indication that selected first insertion point has been used to preview the first media title has been previewed on the client device via the first insertion point;
identifying a second selection set of media titles to present to the user as previews via the autoplay interface presented on the client device, wherein the second selection set of media titles also includes the first media title; and
based on the indication, determining that the first media title has already been streamed to the client device beginning from the first insertion point;
identifying, for the first media title, a second insertion point that specifies a second frame from which to begin streaming the first media title to the client device, wherein the second insertion point is different than the first insertion point; and
streaming the first media title to the client device beginning from a the second insertion point wherein the second insertion point is different than the first insertion point.

2. The computer-implemented method of claim 1 , further comprising:
receiving a request to switch from the first media title to a second one media title included in the first set of the media titles;
identifying an insertion point, for the second media title, a third insertion point that specifies a third frame from which to begin streaming the second media title to the client device via the autoplay interface; and
streaming the second media title to the client device beginning from the third insertion point for the second media title.

3. The computer-implemented method of claim 1 , wherein the selection first set of media titles is determined from user specified preferences.

4. The computer-implemented method of claim 1 , wherein the autoplay interface client device is configured to play the first media title in a full-screen mode.

5. The computer-implemented method of claim 1 , wherein the autoplay interface client device is configured to play the first media title in a windowed mode.

6. The computer-implemented method of claim 1 , wherein the client device is comprises at least one of a cable set-top box, a personal computer, and a digital video recorder.

7. A non-transitory computer-readable storage medium for storing code for execution by a central processing unit (CPU), wherein the code instructions that, when executed by the CPU, performs a processor, cause the processor to perform an operation for delivering streaming media content to a client device, the operation comprising:
identifying a selection of a plurality first set of media titles to present to a user via an autoplay interface presented on the a client device;
identifying, for a first one media title included in the first set of the media titles, a first insertion point that specifies a first frame from which to begin streaming the first media title to the client device via the autoplay interface, wherein the first insertion point is selected from one or more insertion points;
streaming the first media title to the client device beginning from the first insertion point, wherein the autoplay interface begins playback of the streamed first media title without requiring user selection of the first media title is configured for automatic playback on the client device beginning from the first insertion point;
recording an indication that selected first insertion point has been used to preview the first media title has been previewed on the client device via the first insertion point;
identifying a second selection set of media titles to present to the user as previews via the autoplay interface presented on the client device, wherein the second selection set of media titles also includes the first media title; and
based on the indication, determining that the first media title has already been streamed to the client device beginning from the first insertion point;
identifying, for the first media title, a second insertion point that specifies a second frame from which to begin streaming the first media title to the client device, wherein the second insertion point is different than the first insertion point; and
streaming the first media title to the client device beginning from a the second insertion point wherein the second insertion point is different than the first insertion point.

8. The computer-readable storage medium of claim 7 , wherein the operation further comprises:
receiving a request to switch from the first media title to a second one media title included in the first set of the media titles;
identifying an insertion point, for the second media title, a third insertion point that specifies a third frame from which to begin streaming the second media title to the client device via the autoplay interface; and
streaming the second media title to the client device beginning from the third insertion point for the second media title.

9. The computer-readable storage medium of claim 7 , wherein the selection first set of media titles is determined from user specified preferences.

10. The computer-readable storage medium of claim 7 , wherein the autoplay interface client device is configured to play the first media title in a full-screen mode.

11. The computer-readable storage medium of claim 7 , wherein the autoplay interface client device is configured to play the first media title in a windowed mode.

12. The computer-readable storage medium of claim 7 , wherein the client device is comprises at least one of a cable set-top box, a personal computer, and a digital video recorder.

13. A system, comprising:
a memory; and
a processor storing one or more application programs, which, when executed on the processor, are configured to perform an operation for delivering streaming media content to a client device, the operation comprising:
identifying a selection first set of media titles to present to a user via an autoplay interface presented on the a client device,
identifying, for a first one media title included in the first set of the media titles, a first insertion point that specifies a first frame from which to begin streaming the first media title to the client device via the autoplay interface, wherein the first insertion point is selected from one or more insertion points,;

streaming the first media title to the client device beginning from the first insertion point, wherein the autoplay interface begins playback of the streamed first media title without requiring user selection of the first media title is configured for automatic playback on the client device beginning from the first insertion point;
recording an indication that selected first insertion point has been used to preview the first media title has been previewed on the client device, via the first insertion po

Assignees

• Netflix Inc
• Netflix Inc

Inventors

• Yellin Todd Scot
• Hastings Michael Thomas
• Purnell-Fisher Thomas
• Peters Greg

Classifications

• H04N21/8549

  Creating video summaries, e.g. movie trailer {(retrieval in video databases by using presentations in form of a video summary G06F16/739)} · CPC title

• H04N21/251 Primary

  Learning process for intelligent management, e.g. learning user preferences for recommending movies (details of learning user preferences for the retrieval of video data in a video database G06F16/739; computer systems using learning methods G06N3/08) · CPC title

• H04N21/4882

  for displaying messages, e.g. warnings, reminders (arrangements for providing short real-time information to substation in data switching networks H04L12/1895) · CPC title

• H04N21/8455

  involving pointers to the content, e.g. pointers to the I-frames of the video stream · CPC title

• H04N21/6125

  involving transmission via Internet (transmission by internet of broadcast information H04H60/82) · CPC title