Method and system for displaying product information on a consumer device

Patent metadata

Field	Value
Publication number	US-9767500-B2
Application number	US-201313776810-A
Country	US
Kind code	B2
Filing date	Feb 26, 2013
Priority date	Apr 18, 2012
Publication date	Sep 19, 2017
Grant date	Sep 19, 2017

Abstract

A method for displaying product details on a consumer device includes: preparing digital media for display on the device; detecting whether the digital media includes at least one product available for purchase; receiving a plurality of product data sets, each set associated with a product identifier and product details for an available product, the product details including information to initiate a transaction for the product; identifying an index of products in the digital media, the index including for each product a display location and a product identification number; receiving an indication from a user identifying a selected product in the digital media based on a display location in the digital media of the product and/or selection from a listing of the product in the index; retrieving product details for the product based on the product identification number and the product identifier; and displaying the retrieved product details.

First claim

What is claimed is:

1. A method for displaying product information on a consumer device, comprising:
preparing for display, by a display of the consumer device, digital media that illustrates at least one product available for purchase;
receiving, by a receiving device, an index of the at least one product available for purchase, wherein the index includes, for each of the at least one product available for purchase,
at least a display location of the respective product in the digital media, and
a product identification number corresponding to the respective product;

detecting, by a processing device, that the digital media includes an indication that the at least one product appearing in the digital media is available for purchase based on the received index;
receiving, from a product database, a plurality of product data sets, wherein each data set in the plurality of product data sets includes:
at least a product identifier corresponding to one of the at least one product available for purchase, and
product details that at least include information to initiate a transaction for the corresponding product available for purchase;

receiving an indication from a user identifying a selected product of the at least one product based at least on the display location in the digital media of the selected product;
determining the product identification number associated with the selected product based on the display location of the selected product identified by the indication from the user;
retrieving, from the received product data sets, product details associated with the selected product based on the product identification number associated with the selected product and the product identifier associated with the product details; and
displaying, by the display, the retrieved product details.

2. The method of claim 1 , further comprising:
transmitting, by a transmitting device, a request for additional product information, wherein the request for additional product information includes at least the product identification number corresponding to the selected product; and
receiving, by a receiving device, additional product information corresponding to the selected product, wherein
displaying the retrieved product details further comprises displaying the received additional product information.

3. The method of claim 1 , wherein the digital media is at least one of: still images or advertisements, moving picture images, animated images, video games, and audio.

4. The method of claim 1 , wherein detecting whether the digital media includes the indication further comprises detecting header information included in the digital media.

5. The method of claim 1 , wherein receiving the plurality of product data sets further comprises receiving the plurality of product data sets as a result of the detecting whether the digital media includes the indication.

6. The method of claim 1 , wherein each product data set in the plurality of product data set further includes at least one of: product description, purchase information, merchant information, sizing information, and quantity information.

7. The method of claim 1 , wherein the display of the consumer device is a capacitive touch display and wherein the indication from the user is a touch-based gesture on the capacitive touch display.

8. The method of claim 7 , wherein the touch-based gesture is performed at the display location of the selected product on the capacitive touch display.

9. The method of claim 1 , wherein the information to at least initiate the transaction for the corresponding product available for purchase includes information as to where the corresponding product can be purchased at a physical location of a merchant.

10. The method of claim 1 , wherein the information to at least initiate the transaction for the corresponding product available for purchase includes information as to where the corresponding product can be purchased online.

11. The method of claim 1 , wherein the information to at least initiate the transaction for the corresponding product available for purchase includes at least one of: funding information and shipping information.

12. The method of claim 1 , wherein displaying the retrieved product details includes displaying the retrieved product details concurrently with the digital media.

13. The method of claim 1 , wherein the product identifier is at least one of: a universal product code (UPC), a manufacturer part number (MPN), a serial number, an international standard book number (ISBN), a European article number (EAN), and a product identifier unique to the corresponding product.

14. The method of claim 1 , further comprising:
adding at least the product identifier associated with the selected product to a list of desired products for a later purchase of the selected product.

15. The method of claim 1 , further comprising:
reporting at least the product identifier associated with the selected product and the digital media.

16. The method of claim 1 , further comprising:
displaying, by the display of the consumer device, an indication of the availability of the at least one product available for purchase in the digital media.

17. The method of claim 16 , wherein the indication is a glow surrounding the at least one product available for purchase.

18. The method of claim 16 , wherein displaying the indication of the availability of the at least one product is performed in response to a user command.

19. The method of claim 18 , wherein the user command is a user interaction with an image displayed on the display of the consumer device.

20. The method of claim 18 , wherein the user command is a user interaction with the consumer device.

21. The method of claim 18 , wherein the user command is a voice command.

22. The method of claim 1 further comprising displaying the at least one product available for purchase with visual indications.

23. A method for distributing digital media to a consumer device, comprising:
storing, in a database, a digital media;
identifying, in a product index, at least one product available for purchase that appears in the digital media, wherein the product index includes, for each of the at least one product,
at least a display location of the respective product in the digital media, and
a product identification number corresponding to the respective product;

associating, by a processor, the product index with the digital media; and
transmitting, to the consumer device, the digital media and the associated product index for display on the consumer device, wherein the consumer device is configured to
display, by a display of the consumer device the digital media,
detect, by a processing device of the consumer device, the product index associated with the digital media,
receive an indication from a user identifying a selected product of the at least one product available for purchase in the digital media based on the corresponding display location of the associated product,
determine the product identification number associated with the selected product based on the display location of the selected product identified by the indication from the user,
retrieve product details associated with the selected product from a plurality of previously received product data sets based on at least the product identification number associated with the selected product, wherein the product details includes at least information to at

Assignees

• Mastercard International Inc

Inventors

• Cummins Oran
• Lyons Garry
• Hopkins Matthew
• Sharma Prashant
• Elder Stephen
• Whitney Stephen
• Burdett Richard
• Doran Tina
• Friedman Michael

Classifications

• G06Q30/0623 Primary

  by investigating goods or services · CPC title