System for location-based website hosting optimization

Patent metadata

Field	Value
Publication number	US-9654587-B2
Application number	US-201414254784-A
Country	US
Kind code	B2
Filing date	Apr 16, 2014
Priority date	Apr 16, 2014
Publication date	May 16, 2017
Grant date	May 16, 2017

Abstract

A hosting provider may host a website at a first hosting location based on initial business information received from a hosting customer, perhaps while the hosting customer created an account. The initial business information may include, as non-limiting examples, whether the business is a local or non-localized business, business addresses and/or registered domain names. A domain name, particularly if it resolves to the website, may be analyzed for incorporated words, spelling, characters and/or top-level domain that may point to, or be more commonly used in, one or more geographical regions. The website may be moved to a second location based on the initial business information combined with subsequently collected business information, such as, as non-limiting examples, updated address information, marketing campaigns aimed at particular locations and/or based on the originating location of traffic to the website.

First claim

The invention claimed is:

1. A system, comprising:
at least one server computer in communication with a network, the at least one server computer including a processor configured to:
collect at a first time, by one or more hardware servers, a first business information for a hosting customer;
select a first one or more geographic hosting locations from a plurality of geographic hosting locations based, at least in part, on the first business information for the hosting customer;
receive either an approval or a selection of the first geographic hosting location in the first one or more geographic hosting locations from the hosting customer; and
cause a website of the hosting customer to be hosted on one or more hosting servers at the first geographic hosting location.

2. The system of claim 1 , wherein the processor is configured to:
collect at a second time different from the first time, by the one or more hardware servers, a second business information regarding the hosting customer or a website traffic data to the website;
select a second one or more geographic hosting locations in the plurality of geographic hosting locations based, at least in part, on the second business information or the website traffic data to the website;
receive either an approval or a selection of the second geographic hosting location in the second one or more geographic hosting locations from the hosting customer; and
cause the website of the hosting customer to be hosted on one or more hosting servers at the second geographic hosting location.

3. The system of claim 2 , wherein the processor is configured to:
receive either a request to move the website or a request to replicate the website from the hosting customer; and
either cause the website to be moved to the second geographic hosting location or to be replicated to the second geographic hosting location based on the received request from the hosting customer.

4. The system of claim 2 , wherein the second one or more geographic hosting locations are based, at least in part, on information received when the hosting customer updated a customer account.

5. The system of claim 2 , wherein the second one or more geographic hosting locations are based, at least in part, on information received when the hosting customer changed a business address in the second business information.

6. The system of claim 2 , wherein the second business information identifies a location of a plurality of customers of a business of the hosting customer.

7. The system of claim 2 , wherein the second one or more geographic hosting locations are based, at least in part, on a new marketing campaign for the hosting customer aimed at a plurality of customers that reside closer to the second geographic hosting location than the first geographic hosting location.

8. The system of claim 1 , wherein the processor is configured to:
determine a geographic region consistent with a domain name registered to the hosting customer, based, at least in part, on one or more words in the domain name, wherein the first geographic hosting location is based, at least in part, on the geographic region.

9. The system of claim 1 , wherein the processor is configured to:
determine a geographic region consistent with a domain name registered to the hosting customer, based, at least in part, on one or more characters in the domain name, wherein the first geographic hosting location is based, at least in part, on the geographic region.

10. The system of claim 1 , wherein the one or more hosting servers at the first geographic hosting location and the at least one server computer are operated by different entities.

11. A system, comprising:
at least one server computer in communication with a network, the at least one server computer including a processor configured to:
collect at a first time, by one or more hardware servers, a first business information from a hosting customer;
select a first geographic hosting location from a plurality of geographic hosting locations based, at least in part, on the first business information from the hosting customer; and
cause at least a portion of a website of the hosting customer to be hosted on one or more hosting servers at the first geographic hosting location.

12. The system of claim 11 , wherein the processor is configured to:
collect at a second time different from the first time, by the one or more hardware servers, a second business information regarding the hosting customer;
select a second geographic hosting location different from the first geographic hosting location based, at least in part, on the second business information regarding the hosting customer; and
cause the at least a portion of the website of the hosting customer to be hosted on one or more hosting servers at the second geographic hosting location.

13. The system of claim 12 , wherein the second geographic hosting location is based, at least in part, on information received when the hosting customer updated a customer account.

14. The system of claim 12 , wherein the second geographic hosting location is based, at least in part, on information received when the hosting customer changed a business address in the second business information.

15. The system of claim 12 , wherein the second business information identifies a location of a plurality of customers of a business of the hosting customer.

16. The system of claim 12 , wherein the second hosting location is based, at least in part, on a new marketing campaign for the hosting customer aimed at a plurality of customers that reside closer to the second hosting location than the first hosting location.

17. A system, comprising:
at least one server computer in communication with a network, the at least one server computer including a processor configured to:
collect at a first time, by one or more hardware servers, a first business information from a hosting customer;
select a first geographic hosting location from a plurality of geographic hosting locations based, at least in part, on the first business information from the hosting customer;
identify, to the hosting customer, the first geographic hosting location; and
provide the hosting customer a recommendation to host at least a portion of a website of the hosting customer on one or more hosting servers at the first geographic hosting location.

18. The system of claim 17 , wherein the processor is configured to:
collect at a second time different from the first time, by the one or more hardware servers, a second business information regarding the hosting customer;
select a second geographic hosting location different from the first geographic hosting location based, at least in part, on the second business information regarding the hosting customer; and
provide the hosting customer a second recommendation to host the at least a portion of the website of the hosting customer on one or more hosting servers at the second geographic hosting location.

19. The system of claim 18 , wherein the second business information identifies a location of a plurality of customers of a business of the hosting customer.

20. The system of claim 18 , wherein the second geographic hosting location is based, at least in part, on a new marketing campaign for the hosting customer aimed at a plurality of customers that reside closer to the second geographic hosting location than the first geographic hosting location.

Assignees

• Go Daddy Operating Co Llc

Inventors

• Carroll James
• Bennett Paul

Classifications

• H04L67/30 Primary

  Profiles · CPC title

• H04L67/02 Primary

  based on web technology, e.g. hypertext transfer protocol [HTTP] · CPC title

• G06F17/30

  Physics · mapped topic

• H04L61/302

  Administrative registration, e.g. for domain names at internet corporation for assigned names and numbers [ICANN] · CPC title

• H04L67/18

  Electricity · mapped topic