Incentive-Based App Execution
US-2015242645-A1 · Aug 27, 2015 · US
US9509857B2 · US · B2
| Field | Value |
|---|---|
| Publication number | US-9509857-B2 |
| Application number | US-201414566688-A |
| Country | US |
| Kind code | B2 |
| Filing date | Dec 10, 2014 |
| Priority date | Dec 10, 2014 |
| Publication date | Nov 29, 2016 |
| Grant date | Nov 29, 2016 |
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Official abstract text for this publication.
Mobile device application usage history is collected across a plurality of mobile device applications. A mobile device application usage trigger event is received. For each of a plurality of candidate push notifications, a quality score adjustment is determined as a function of the collected mobile device application usage history and the trigger event. An opportunity to push a notification to the first mobile device is auctioned based on the adjusted quality scores. The notification of the auction winner is pushed to the first mobile device.
Opening claim text (preview).
We claim: 1. A computer-implemented method to notify mobile devices via push notification, comprising: collecting, by one or more computing devices, mobile device application usage history of a first mobile device across a plurality of mobile device applications installed on the first mobile device; receiving, by the one or more computing devices from the first mobile device, a mobile device application usage trigger event; for each of a plurality of candidate push notificatio…
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