System and method for enabling client-side initiated identification of media content

Patent metadata

Field	Value
Publication number	US-9503793-B2
Application number	US-201514743761-A
Country	US
Kind code	B2
Filing date	Jun 18, 2015
Priority date	Aug 23, 2010
Publication date	Nov 22, 2016
Grant date	Nov 22, 2016

Abstract

There is provided a system and method enabling client-side initiated identification of media content rendered on a client-side media player. In one embodiment, the system comprises the client-side media player including a controller and a memory, a media content database accessible by the client-side media player over a network, and a media content identifier application to be run on the client-side media player. The media content identifier application, when executed by the client-side media player controller, performs a method comprising sampling the media content, sending a first data corresponding to the sample to the media content database over the network, and receiving a second data over the network identifying the media content, thereby enabling client-side initiated identification of the media content rendered on the client-side media player.

First claim

What is claimed is:

1. A media server for enabling client-side initiated identification of a media content rendered on a client-side media player capable of communication with the media server over a network, the media server comprising:
a media content database;
a processor configured to:
receive, over the network from the client-side media player, a continuous portion of at least one of an audio content and a video content of the media content being rendered on the client-side media player;
identify the media content, using the media content database, based on the at least one of the audio content and the video content of the continuous portion of the media content;
generate identification data in response to identifying the media content; and
transmit the identification data from the media server over the network to the client-side media player for identifying the media content in response to receiving the continuous portion of the at least one of the audio content and the video content from the client-side media player.

2. The media server of claim 1 , wherein the media content comprises broadcast media content.

3. The media server of claim 1 , wherein the network comprises the Internet.

4. The media server of claim 1 , wherein the identification data is utilized to identify complementary content for the media content.

5. The media server of claim 4 , wherein the complementary content is one of advertising content targeted according to the media content, information about performers depicted by the media content, information about characters depicted by the media content, and client-side local information related to a theme of the media content.

6. A method for use by a media server for enabling client-side initiated identification of a media content rendered on a client-side media player capable of communication with the media server over a network, the media server having a processor and a media content database, the method comprising:
receiving, using the processor and over the network from the client-side media player, a continuous portion of at least one of an audio content and a video content of the media content being rendered on the client-side media player;
identifying the media content, using the media content database, based on the at least one of the audio content and the video content of the continuous portion of the media content;
generating, using the processor, identification data in response to identifying the media content; and
transmitting, using the processor, the identification data from the media server over the network to the client-side media player for identifying the media content in response to receiving the continuous portion of the at least one of the audio content and the video content from the client-side media player.

7. The method of claim 6 , wherein the media content comprises broadcast media content.

8. The method of claim 6 , wherein the network comprises the Internet.

9. The method of claim 6 , wherein the identification data is utilized to identify complementary content for the media content.

10. The method of claim 9 , wherein the complementary content is one of advertising content targeted according to the media content, information about performers depicted by the media content, information about characters depicted by the media content, and client-side local information related to a theme of the media content.

Assignees

• Disney Entpr Inc

Inventors

• Freeman Eric

Classifications

• H04N21/6582 Primary

  Data stored in the client, e.g. viewing habits, hardware capabilities, credit card number (arrangements where receivers interact with the broadcast H04H20/38) · CPC title

• H04N21/44008

  involving operations for analysing video streams, e.g. detecting features or characteristics in the video stream (arrangements characterised by components specially adapted for monitoring, identification or recognition of video in broadcast systems H04H60/59) · CPC title

• H04L63/0457

  wherein the sending and receiving network entities apply dynamic encryption, e.g. stream encryption (cryptographic mechanisms or cryptographic arrangements for stream encryption H04L9/065) · CPC title

• H04L65/608

  Electricity · mapped topic

• H04N21/8352

  involving content or source identification data, e.g. Unique Material Identifier [UMID] · CPC title