Augmented reality product instructions, tutorials and visualizations

Patent metadata

Field	Value
Publication number	US-9336541-B2
Application number	US-201213624682-A
Country	US
Kind code	B2
Filing date	Sep 21, 2012
Priority date	Sep 21, 2012
Publication date	May 10, 2016
Grant date	May 10, 2016

Abstract

In a system for augmented reality product instructions, tutorials and visualizations a method may include receiving a request for information from a client device, the request including image data and a request type; converting, using at least one processor, the image data into a digital fingerprint; comparing the digital fingerprint to a plurality of stored fingerprints to identify an object in the image data; and generating an augmented reality view of the identified object based on the request type; and transmitting the augmented reality view to the client device.

First claim

What is claimed:

1. A method comprising:
receiving a request for information from a client device, the request including image data and a request type;
converting, using at least one processor, the image data into a digital fingerprint;
comparing the digital fingerprint to a plurality of stored fingerprints to identify an object in the image data; and
generating an augmented reality view of the identified object based on the request type, the generating of the augmented reality view of the identified object comprising:
accessing instructions correlated with the identified object based on the request type including an instruction request, the instructions stored in a database, and
determining location data for the instructions, the location data including coordinates in the image data; and

transmitting the augmented reality view to the client device.

2. The method of claim 1 , wherein the augmented reality view includes the instructions and the location data.

3. The method of claim 1 , wherein generating an augmented reality view of the identified object based on the request type comprises:
retrieving promotional material associated with the object based on the request type including an ad request.

4. The method of claim 1 , wherein generating an augmented reality view of the identified object based on the request type comprises:
retrieving item recommendations associated with the identified object.

5. The method of claim 4 , wherein the augmented reality view includes the item recommendation.

6. The method of claim 5 , further comprising:
receiving an indication the item recommendation was selected on the client device; and
transmitting a location to purchase the item recommendation to the client device.

7. A computer-readable storage device including instructions stored thereon, which when executed by at least one processor cause the processor to perform operations comprising:
receiving a request for information from a client device, the request including image data and a request type;
converting the image data into a digital fingerprint;
comparing the digital fingerprint to a plurality of stored fingerprints to identify an object in the image data; and
generating an augmented reality view of the identified object based on the request type, the generating of the augmented reality view of the identified object comprising:
accessing instructions correlated with the identified object based on the request type including an instruction request, the instructions stored in a database, and
determining location data for the instructions, the location data including coordinates in the image data; and

transmitting the augmented reality view to the client device.

8. The storage device of claim 7 , wherein the augmented reality view includes the instructions and the location data.

9. The storage device of claim 7 , wherein the instructions for generating an augmented reality view of the identified object based on the request type comprise instructions for:
retrieving promotional material associated with the object based on the request type including an ad request.

10. The storage device of claim 7 , wherein the instructions for generating an augmented reality view of the identified object based on the request type comprise instructions for:
retrieving item recommendations associated with the identified object.

11. The storage device of claim 10 , wherein the augmented reality view includes the item recommendation.

12. The storage device of claim 11 , wherein the operations further comprise:
receiving an indication the item recommendation was selected on the client device; and
transmitting a location to purchase the item recommendation to the client device.

13. A system comprising:
a server configured to receive a request for information from a client device, the request including image data and a request type;
a fingerprint module configured to convert the image data into a digital fingerprint;
a computer vision module configured to compare the digital fingerprint to a plurality of stored fingerprints to identify an object in the image data;
an augmented reality module configured to generate an augmented reality view of the identified object based on the request type, the augmented reality module being configured to generate the augmented reality view by performing operations comprising:
accessing instructions correlated with the identified object based on the request type including an instruction request, the instructions stored in a database, and
determining location data for the instructions, the location data including coordinates in the image data; and

the server configured to transmit the augmented reality view to the client device.

14. The augmented reality view of claim 13 , wherein the augmented reality view includes the instructions and the location data.

15. The system of claim 13 , further comprising:
a recommendation engine configured to generate a product recommendation associated with the identified object based on the request type including a commerce request.

16. The system of claim 15 , wherein the recommendation engine is configured to generate an interactive augmented reality view, the interactive augmented reality view configured to allow a user to select the product recommendation.

17. The system of claim 16 , wherein interactive augmented reality view is configured to, based on receiving a selection of the product recommendation, direct a user to an online marketplace to purchase the product recommendation.

Assignees

• Paypal Inc

Inventors

• Pugazhendhi Bagath
• Yankovich Steve

Classifications

• G09G2370/027

  Arrangements and methods specific for the display of internet documents · CPC title

• G09G2370/04

  Exchange of auxiliary data, i.e. other than image data, between monitor and graphics controller · CPC title

• G06Q30/0631

  Recommending goods or services · CPC title

• G06F3/147

  using display panels · CPC title

• G06T19/006

  Mixed reality (object pose determination, tracking or camera calibration for mixed reality G06T7/00) · CPC title