Content item selection for goal achievement
US-12175387-B2 · Dec 24, 2024 · US
US9324112B2 · US · B2
| Field | Value |
|---|---|
| Publication number | US-9324112-B2 |
| Application number | US-94257710-A |
| Country | US |
| Kind code | B2 |
| Filing date | Nov 9, 2010 |
| Priority date | Nov 9, 2010 |
| Publication date | Apr 26, 2016 |
| Grant date | Apr 26, 2016 |
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The author ranking technique described herein is a technique to rank authors in social media systems along various dimensions, using a variety of statistical methods for utilizing those dimensions. More particularly, the technique ranks authors in social media systems through a combination of statistical techniques that leverage usage metrics, and social and topical graph characteristics. In various exemplary embodiments, the technique can rank author authority by the following: 1) temporal analysis of link sharing in which authority is computed based on a user's propensity to provide early links to web pages that subsequently become popular; 2) topical authority based on the author's links and content updates in specific topic areas; and 3) popularity and influence based on nodal properties of authors.
Opening claim text (preview).
What is claimed is: 1. A process implemented by a computing device, the process comprising: obtaining data indicating that authors in a social media system provided links to network content to other users of the social media system; based on statistical analysis of the data, ranking individual authors of the social media system according to their propensity to provide individual links to corresponding network content that becomes popular with the other users of the social media…
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