Sending advertisements to customers

US8996508B2 · US · B2

Patent metadata
FieldValue
Publication numberUS-8996508-B2
Application numberUS-39095603-A
CountryUS
Kind codeB2
Filing dateMar 18, 2003
Priority dateMay 2, 2000
Publication dateMar 31, 2015
Grant dateMar 31, 2015

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Abstract

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Advertising is directed to a select list of customers. A request comprising arguments defining a customer interest group is used to perform a blind search of a database. The database comprises public and private information about a customer wherein only the public information is viewable by the search requester. An advertisement is sent on behalf of the requester to the customer address(es) of customer(s) found in the blind search such that private information is not provided to the requester.

First claim

Opening claim text (preview).

What is claimed is: 1. A method for directing advertising to a select list of customers, the method comprising: providing a public data set and a private data set; giving a search requestor on a first computer access to the public data set; said search requestor searching through said public data set and, on the basis of said searching, said search requestor identifying a record from a specific customer, said record including an identifier for said specific customer; said se…

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What does patent US8996508B2 cover?
Advertising is directed to a select list of customers. A request comprising arguments defining a customer interest group is used to perform a blind search of a database. The database comprises public and private information about a customer wherein only the public information is viewable by the search requester. An advertisement is sent on behalf of the requester to the customer address(es) of …
Who is the assignee on this patent?
Merenda Ann C, Potter Hilon, IBM
What technology area does this patent fall under?
Primary CPC classification G06F16/958. Mapped technology areas include Physics.
When was this patent published?
Publication date Tue Mar 31 2015 00:00:00 GMT+0000 (Coordinated Universal Time) (B2). Legal status and post-grant events are not shown on this page.
What related patents are in patentsdb?
We list 8 related publications on this page (citations in our corpus or others sharing the same primary CPC).