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Frequency capping of content across multiple devices

US8966043B2 · US · B2

Patent metadata
FieldValue
Publication numberUS-8966043-B2
Application numberUS-201213539123-A
CountryUS
Kind codeB2
Filing dateJun 29, 2012
Priority dateApr 27, 2012
Publication dateFeb 24, 2015
Grant dateFeb 24, 2015

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  1. Title

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  2. Abstract

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  3. Assignees and inventors

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  4. Key dates

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  5. First independent claim

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  6. CPC / IPC classifications

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  7. Citations and related patents

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Abstract

Official abstract text for this publication.

Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for delivering content. The method comprises identifying impressions of content to a user accessing resources using different requesting sources. The method further comprises storing impression data for the identified impressions in association with the user and requesting source. The method further comprises storing requesting source characteristic information with the impression data and identifying parameters that require limits on a number of impressions that are to occur in a time period and type of requesting source. The method further comprises receiving a request for content from a particular requesting source associated with the user, and determining when impressions available for that type of requesting source have been satisfied, and when not, enabling delivery of a content item associated with a campaign to the requesting source responsive to the received request.

First claim

Opening claim text (preview).

What is claimed is: 1. A computer-implemented method for delivering content to a user, comprising: identifying previous impressions of content to a user, each previous impression including a time that the particular impression was previously presented to the user, wherein identifying impressions includes identifying impressions to the user accessing resources using different requesting sources; storing impression data for the identified impressions in association with the user i…

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Frequently asked questions

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What does patent US8966043B2 cover?
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for delivering content. The method comprises identifying impressions of content to a user accessing resources using different requesting sources. The method further comprises storing impression data for the identified impressions in association with the user and req…
Who is the assignee on this patent?
Rajkumar Nareshkumar, Ramachandran Vinod Kumar, Google Inc
What technology area does this patent fall under?
Primary CPC classification G06Q30/0251. Mapped technology areas include Physics.
When was this patent published?
Publication date Tue Feb 24 2015 00:00:00 GMT+0000 (Coordinated Universal Time) (B2). Legal status and post-grant events are not shown on this page.
What related patents are in patentsdb?
We list 8 related publications on this page (citations in our corpus or others sharing the same primary CPC).