Inferring user mood based on user and group characteristic data

US8965828B2 · US · B2

Patent metadata
FieldValue
Publication numberUS-8965828-B2
Application numberUS-201213556023-A
CountryUS
Kind codeB2
Filing dateJul 23, 2012
Priority dateJul 23, 2012
Publication dateFeb 24, 2015
Grant dateFeb 24, 2015

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Abstract

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An individual's responsiveness to targeted content delivery can be affected by a number of factors, such as an interest in the content, other content the user is currently interacting with, the user's current location, or even the time of day. A way of improving targeted content delivery can be to infer a user's current mood and then deliver content that is selected, at least in part, based on the inferred mood. The present technology analyzes mood-associated characteristic data collected over a period of time to produce at least one baseline mood profile for a user. The user's current mood can then be inferred by applying one or more mood rules to compare current mood-associated data to at least one baseline mood profile for the user.

First claim

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We claim: 1. A computer-implemented method comprising: receiving current mood-associated data associated with a user, the current mood-associated data specifying one or more current mood-associated data items, wherein at least one current mood-associated data item corresponds to a recently consumed content item; obtaining at least one baseline mood profile; applying, via a processor, a plurality of mood rules to the current mood-associated data and the at least one baseline mo…

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What does patent US8965828B2 cover?
An individual's responsiveness to targeted content delivery can be affected by a number of factors, such as an interest in the content, other content the user is currently interacting with, the user's current location, or even the time of day. A way of improving targeted content delivery can be to infer a user's current mood and then deliver content that is selected, at least in part, based on …
Who is the assignee on this patent?
Greenzeiger Michael Froimowitz, Phulari Ravindra, Sanghavi Mehul K, and 1 more
What technology area does this patent fall under?
Primary CPC classification G06Q30/02. Mapped technology areas include Physics.
When was this patent published?
Publication date Tue Feb 24 2015 00:00:00 GMT+0000 (Coordinated Universal Time) (B2). Legal status and post-grant events are not shown on this page.
What related patents are in patentsdb?
We list 8 related publications on this page (citations in our corpus or others sharing the same primary CPC).