Method and system to facilitate transactions

Patent metadata

Field	Value
Publication number	US-2022318872-A1
Application number	US-202217841127-A
Country	US
Kind code	A1
Filing date	Jun 15, 2022
Priority date	Mar 31, 2014
Publication date	Oct 6, 2022
Grant date	—

Abstract

Method and system to facilitate transactions in a particular on-line trading platform from a third party web site may be utilized beneficially to enhance a user's experience in purchasing items referenced on third party web pages. When a user encounters, on a third party web site, a presentation of an item that is linked to a listing maintained by the on-line trading platform, the user may simply click on the presentation of the item, which causes presentation of a visual control selectable to launch a transaction processing flow facilitated by the on-line trading platform, without requiring the user to leave the third party web site.

First claim

1 . A method, comprising:
accessing an image to be posted at a context setter website; associating the image with an identification linking the image to a listing maintained at an on-line trading platform; embedding a link to a transaction flow facilitated by the on-line trading platform within the image to the listing maintained at the on-line trading platform; detecting an indication of a user interest with respect to an item associated with the image; in response to detecting the indication of the user interest, causing display of a visual control selectable to launch the transaction flow without leaving the context setter website; and in response to selection of the visual control, launching the transaction flow from the embedded link.

2 . The method of claim 1 , wherein the identification is received by the context setter website via an application programming interface (API) of the on-line trading platform.

3 . The method of claim 1 , wherein the context setter website is configured to allow users to save images and categorize them on different web pages.

4 . The method of claim 1 , further comprising creating a new listing on the on-line trading platform in response to an image of a further item being uploaded by a user to the context setter website.

5 . The method of claim 1 , wherein the transaction flow includes a billing system integration module to integrate a billing process performed on the context setter website with a billing system provided by online trading platform.

6 . The method of claim 1 , wherein the launching the transaction flow initiates a transaction processing flow facilitated by the on-line trading platform.

7 . The method of claim 1 , further comprising providing a price of the item or a shipping cost of the item to the context setter website.

8 . The method of claim 7 , wherein the context setter website is configured to display the price, shipping cost, and a control on a second user interface, the control being selectable on the context setter website to cause display of the transaction flow.

9 . The method of claim 1 , wherein the transaction flow is presented within a layout controlled by the context setter website.

10 . The method of claim 1 , wherein the transaction flow includes information derived from the listing.

11 . A system, comprising:
hardware processing circuitry; and one or more memories comprising instructions that when executed configure the hardware processing circuitry to perform operations comprising: accessing an image to be posted at a context setter website; associating the image with an identification linking the image to a listing maintained at an on-line trading platform; embedding a link to a transaction flow facilitated by the on-line trading platform within the image to the listing maintained at the on-line trading platform; detecting an indication of a user interest with respect to an item associated with the image; in response to detecting the indication of the user interest, causing display of a visual control selectable to launch the transaction flow without leaving the context setter website; and in response to selection of the visual control, launching the transaction flow from the embedded link.

12 . The system of claim 11 , wherein the identification is received by the context setter website via an application programming interface (API) of the on-line trading platform.

13 . The system of claim 11 , wherein the context setter website is configured to allow users to save images and categorize them on different web pages.

14 . The system of claim 11 , the operations further comprising creating a new listing on the on-line trading platform in response to an image of a further item being uploaded by a user to the context setter web site.

15 . The system of claim 11 , wherein the transaction flow includes a billing system integration module to integrate a billing process performed on the context setter website with a billing system provided by online trading platform.

16 . The system of claim 11 , wherein the launching the transaction flow initiates a transaction processing flow facilitated by the on-line trading platform.

17 . The system of claim 11 , the operations further comprising providing a price of the item or a shipping cost of the item to the context setter website.

18 . The system of claim 17 , wherein the context setter website is configured to display the price, shipping cost, and a control on a second user interface, the control being selectable on the context setter website to cause display of the transaction flow.

19 . The system of claim 11 , wherein the transaction flow is presented within a layout controlled by the context setter website.

20 . A non-transitory storage medium comprising instructions that when executed configure hardware processing circuitry to perform operations comprising:
accessing an image to be posted at a context setter website; associating the image with an identification linking the image to a listing maintained at an on-line trading platform; embedding a link to a transaction flow facilitated by the on-line trading platform within the image to the listing maintained at the on-line trading platform; detecting an indication of a user interest with respect to an item associated with the image; in response to detecting the indication of the user interest, causing display of a visual control selectable to launch the transaction flow without leaving the context setter website; and in response to selection of the visual control, launching the transaction flow from the embedded link.

Assignees

• Ebay Inc

Inventors

• Hosein Marc Peter
• Lam Selina
• Yuan Han-Shen

Classifications

• G06Q10/40

  Business processes related to social networking or social networking services · CPC title

• G06F16/955

  using information identifiers, e.g. uniform resource locators [URL] · CPC title

• G06Q30/0633

  Managing shopping lists, e.g. compiling or processing purchase lists (shipping orders G06Q10/083; order filling G06Q10/087) · CPC title

• G06Q30/0613 Primary

  using intermediate agents · CPC title

• G06Q50/08

  Construction · CPC title