Product Presentation Assisted by Visual Search

Patent metadata

Field	Value
Publication number	US-2020320603-A1
Application number	US-202016910664-A
Country	US
Kind code	A1
Filing date	Jun 24, 2020
Priority date	Mar 15, 2013
Publication date	Oct 8, 2020
Grant date	—

Abstract

Example embodiments may provide a system, apparatus, computer readable media, and/or method configured for processing input representing data associated with a first product, the first product comprising a plurality of components, processing input representing a particular one of the components, processing input representing an attribute of the particular component or of the first product, querying a product memory based on the particular component and the attribute to identify a second product.

First claim

What is claimed is:

1 . A method comprising:
receiving, by a computing device, a selection of a first product; generating a user interface comprising an image of the first product and a plurality of attributes; outputting the user interface to a display of the computing device; receiving, via the user interface and the display, a first user input of one or more selected attributes of the plurality of attributes; receiving, via the user interface and the display, a second user input of one or more ratings corresponding to the one or more selected attributes; querying, by the computing device, a product memory based on the one or more selected attributes and the one or more ratings corresponding to the one or more selected attributes to identify a first group of products related to the first product; outputting, within the user interface, images of products in the first group of products; receiving, via the user interface and the display, a third user input indicating a selected product from the first group of products; determining, by the computing device, a selected attribute of the selected product; querying, by the computing device, the product memory based on the selected attribute to identify one or more additional products matching the selected attribute; and outputting, within the user interface, the one or more additional products matching the selected attribute.

2 . The method of claim 1 , wherein the plurality of attributes are associated with the first product.

3 . The method of claim 1 , wherein the plurality of attributes are associated with a component of the first product.

4 . The method of claim 1 , wherein each of the one or more ratings comprises a weight.

5 . The method of claim 1 , wherein each of the one or more ratings comprises a ranking.

6 . The method of claim 1 , further comprising identifying and causing presentation of a second product that is complementary to the first product.

7 . The method of claim 6 , wherein the second product is identified as being complementary to the first product by:
identifying a type of the first product; and processing the type to identify a listing of products that are frequently purchased together with the first product.

8 . One or more non-transitory computer-readable media storing computer executable instructions that, when executed, cause at least one computing device to:
receive a selection of a first product; generate a user interface comprising an image of the first product and a plurality of attributes; output the user interface to a display of the at least one computing device; receive, via the user interface and the display, a first user input of one or more selected attributes of the plurality of attributes; receive, via the user interface and the display, a second user input of one or more ratings corresponding to the one or more selected attributes; query a product memory based on the one or more selected attributes and the one or more ratings corresponding to the one or more selected attributes to identify a first group of products related to the first product; output, within the user interface, images of products in the first group of products; receive, via the user interface and the display, a third user input indicating a selected product from the first group of products; determine a selected attribute of the selected product; query the product memory based on the selected attribute to identify one or more additional products matching the selected attribute; and output, within the user interface, the one or more additional products matching the selected attribute.

9 . The one or more non-transitory computer-readable media of claim 8 , wherein the plurality of attributes are associated with the first product.

10 . The one or more non-transitory computer-readable media of claim 8 , wherein the plurality of attributes are associated with a component of the first product.

11 . The one or more non-transitory computer-readable media of claim 8 , wherein each of the one or more ratings comprises a weight.

12 . The one or more non-transitory computer-readable media of claim 8 , wherein each of the one or more ratings comprises a ranking.

13 . The one or more non-transitory computer-readable media of claim 8 , storing computer executable instructions that, when executed, cause at least one computing device to identify and present a second product that is complementary to the first product.

14 . The one or more non-transitory computer-readable media of claim 13 , wherein the second product is identified as being complementary to the first product by:
identifying a type of the first product; and processing the type to identify a listing of products that are frequently purchased together with the first product.

15 . An apparatus, comprising:
at least one processor; at least one memory coupled to the processor and storing computer-executable instructions that, when executed by the processor, cause the apparatus to:
receive a selection of a first product;
generate a user interface comprising an image of the first product and a plurality of attributes;
output the user interface to a display of the apparatus;
receive, via the user interface and the display, a first user input of one or more selected attributes of the plurality of attributes;
receive, via the user interface and the display, a second user input of one or more ratings corresponding to the one or more selected attributes;
query a product memory based on the one or more selected attributes and the one or more ratings corresponding to the one or more selected attributes to identify a first group of products related to the first product;
output, within the user interface, images of products in the first group of products;
receive, via the user interface and the display, a third user input indicating a selected product from the first group of products;
determine a selected attribute of the selected product;
query the product memory based on the selected attribute to identify one or more additional products matching the selected attribute; and
output, within the user interface, the one or more additional products matching the selected attribute.

16 . The apparatus of claim 15 , wherein the plurality of attributes are associated with the first product.

17 . The apparatus of claim 15 , wherein the plurality of attributes are associated with a component of the first product.

18 . The apparatus of claim 15 , wherein each of the one or more ratings comprises a weight.

19 . The apparatus of claim 15 , wherein each of the one or more ratings comprises a ranking.

20 . The apparatus of claim 15 , the at least one memory storing computer-executable instructions that, when executed by the processor, cause the apparatus to identify and present a second product that is complementary to the first product.

Assignees

• Nike Inc

Inventors

• Chen Roger D
• Pruitt Meghan

Classifications

• G06Q30/0621

  by configuring or customising goods or services · CPC title

• G06Q30/0643

  graphically representing goods, e.g. 3D product representation · CPC title

• G06F16/9535

  Search customisation based on user profiles and personalisation · CPC title

• G06Q30/0631

  Recommending goods or services · CPC title

• G06F16/58

  Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually · CPC title