Systems and methods for generating and processing action-based links

Patent metadata

Field	Value
Publication number	US-2017373993-A1
Application number	US-201615189992-A
Country	US
Kind code	A1
Filing date	Jun 22, 2016
Priority date	Jun 22, 2016
Publication date	Dec 28, 2017
Grant date	—

Abstract

Systems, methods, and non-transitory computer-readable media can receive an action-based link associated with an action and a user. A set of metadata associated with the action-based link is received. An action-based link preview is generated based on the set of metadata, wherein the action-based link preview comprises the action-based link and a call to action object associated with the action.

First claim

What is claimed is:

1 . A computer-implemented method comprising:
receiving, by a computing system, an action-based link associated with an action and a user; receiving, by the computing system, a set of metadata associated with the action-based link; and generating, by the computing system, an action-based link preview based on the set of metadata, the action-based link preview comprising the action-based link and a call to action object associated with the action.

2 . The computer-implemented method of claim 1 , wherein the action-based link is a messaging action-based link, and
the action is messaging the user.

3 . The computer-implemented method of claim 2 , further comprising:
receiving an indication that the action-based link has been selected by a first user on a first computing device.

4 . The computer-implemented method of claim 3 , further comprising:
in response to the receiving the indication that the action-based link has been selected, presenting a plurality of messaging interfaces on the first computing device for selection by the first user, and receiving from the first computing device a selection of a messaging interface.

5 . The computer-implemented method of claim 4 , wherein the presenting the plurality of messaging interfaces for selection by the first user comprises:
selecting a subset of a plurality of potential messaging interfaces based on selection criteria; and presenting the subset of the plurality of potential messaging interfaces on the first computing device for selection by the first user.

6 . The computer-implemented method of claim 5 , wherein the selection criteria comprise a computing device determination.

7 . The computer-implemented method of claim 6 , wherein the computing device determination comprises determining whether the computing device is a mobile device.

8 . The computer-implemented method of claim 4 , wherein the plurality of messaging interfaces comprises a mobile messaging application interface.

9 . The computer-implemented method of claim 2 , wherein selection of the action based link results in display of a first messaging interface, and selection of the call to action object results in display of a second messaging interface different from the first messaging interface.

10 . The computer-implemented method of claim 2 , further comprising:
receiving an indication that the action-based link has been selected by a first user on a first computing device; selecting a messaging interface from a plurality of messaging interfaces based on selection criteria; and presenting the messaging interface on the first computing device.

11 . A system comprising:
at least one processor; and a memory storing instructions that, when executed by the at least one processor, cause the system to perform a method comprising:
receiving an action-based link associated with an action and a user;
receiving a set of metadata associated with the action-based link; and
generating an action-based link preview based on the set of metadata, the action-based link preview comprising the action-based link and a call to action object associated with the action.

12 . The system of claim 11 , wherein the
action-based link is a messaging action-based link, and the action is messaging the user.

13 . The system of claim 12 , wherein the method further comprises:
receiving an indication that the action-based link has been selected by a first user on a first computing device.

14 . The system of claim 13 , wherein the method further comprises:
in response to the receiving the indication that the action-based link has been selected, presenting a plurality of messaging interfaces on the first computing device for selection by the first user, and receiving from the first computing device a selection of a messaging interface.

15 . The system of claim 14 , wherein the presenting the plurality of messaging interfaces for selection by the first user comprises:
selecting a subset of a plurality of potential messaging interfaces based on selection criteria; and presenting the subset of the plurality of potential messaging interfaces on the first computing device for selection by the first user.

16 . A non-transitory computer-readable storage medium including instructions that, when executed by at least one processor of a computing system, cause the computing system to perform a method comprising:
receiving an action-based link associated with an action and a user; receiving a set of metadata associated with the action-based link; and generating an action-based link preview based on the set of metadata, the action-based link preview comprising the action-based link and a call to action object associated with the action.

17 . The non-transitory computer-readable storage medium of claim 16 , wherein the
action-based link is a messaging action-based link, and the action is messaging the user.

18 . The non-transitory computer-readable storage medium of claim 17 , wherein the method further comprises:
receiving an indication that the action-based link has been selected by a first user on a first computing device.

19 . The non-transitory computer-readable storage medium of claim 18 , wherein the method further comprises:
in response to the receiving the indication that the action-based link has been selected, presenting a plurality of messaging interfaces on the first computing device for selection by the first user, and receiving from the first computing device a selection of a messaging interface.

20 . The non-transitory computer-readable storage medium of claim 19 , wherein the presenting the plurality of messaging interfaces for selection by the first user comprises:
selecting a subset of a plurality of potential messaging interfaces based on selection criteria; and presenting the subset of the plurality of potential messaging interfaces on the first computing device for selection by the first user.

Assignees

• Facebook Inc

Inventors

• Schmid Matthew Logan
• Mcduffie Timothy J
• Zhang Guangwei

Classifications

• H04L67/02

  based on web technology, e.g. hypertext transfer protocol [HTTP] · CPC title

• G06Q10/06311

  Scheduling, planning or task assignment for a person or group · CPC title

• G06Q10/107

  Computer-aided management of electronic mailing [e-mailing] · CPC title

• H04L51/04 Primary

  Real-time or near real-time messaging, e.g. instant messaging [IM] · CPC title

• H04L51/18

  Commands or executable codes · CPC title