Hybrid client-server data provision

Patent metadata

Field	Value
Publication number	US-2017331925-A1
Application number	US-201615512491-A
Country	US
Kind code	A1
Filing date	Mar 17, 2016
Priority date	Mar 17, 2016
Publication date	Nov 16, 2017
Grant date	—

Abstract

An implementation of a method for hybrid client-server data provision involves requesting, by an application executed by a client device from a plurality of content provider software development kits (SDKs) integrated with the application, an item of content for display by the client device. The method further involves processing, by a plurality of request adaptors of the content provider SDKs, the request for potential submission to a plurality of content provider servers, thereby generating a plurality of processed requests. The method further involves receiving, by an interceptor module of a mediation SDK integrated with the application from the plurality of content provider SDKs, a plurality of processed requests. The method further involves batching, by a consolidator module of the mediation SDK, the plurality of processed requests into a batch request, the batch request including content provider priority information. The method further involves transmitting, by the mediation SDK, the batch request to a mediation server for mediation of the batch request to the plurality of content provider servers based on the content provider priority information, and receiving, by the mediation SDK, at least one item of content from the mediation server for display by the client device.

First claim

1 . A method for hybrid client-server data provision, comprising:
requesting, by an application executed by a client device from a plurality of content provider software development kits (SDKs) integrated with the application, an item of content for display by the client device; processing the request for an item of content, by a plurality of request adaptors of the content provider SDKs, for potential submission to a plurality of content provider servers, thereby generating a plurality of processed requests; receiving, by an interceptor module of a mediation SDK integrated with the application from the plurality of content provider SDKs, a plurality of processed requests; batching, by a consolidator module of the mediation SDK, the plurality of processed requests into a batch request, the batch request comprising content provider priority information; transmitting, by the mediation SDK, the batch request to a mediation server for mediation of the batch request to the plurality of content provider servers based on the content provider priority information; and receiving, by the mediation SDK, at least one item of content from the mediation server for display by the client device.

2 . The method of claim 1 , wherein processing the request for potential submission to a plurality of content provider servers further comprises including proper header information for one of the plurality of content provider servers.

3 . The method of claim 1 , wherein the content provider priority information further comprises a priority ranking of content provider servers.

4 . The method of claim 1 , wherein the content provider priority information is provided to the mediation SDK by the application.

5 . The method of claim 4 , further comprising selecting, by an analysis engine of the mediation SDK, a single item of content from the at least one item of content for display by the client device based on the content provider priority information.

6 . The method of claim 1 , wherein the at least one item of content for display received from the mediation server is the only item of content for display received from the mediation server, the at least one item of content for display being a highest priority item of content for display based on the content provider priority information that the mediation server was able to obtain.

7 . The method of claim 1 , wherein the batch request further comprises timing information related to a maximum acceptable time for response from the mediation server.

8 . The method of claim 7 , wherein the mediation of the batch request is based at least in part on the timing information.

9 . The method of claim 1 , wherein the interceptor module intercepts the processed requests.

10 . The method of claim 9 , wherein the interceptor module intercepting the processed requests comprises the content provider SDKs using a callback interface of the mediation SDK.

11 . The method of claim 9 , wherein the interceptor module intercepting the processed requests comprises blocking calls by the content provider SDKs to the content provider servers.

12 . A method for hybrid client-server data provision, comprising:
receiving, by a mediation server, a batch request for an item of content for display by a client device from a mediation software development kit (SDK), the batch request having been generated by a consolidator module of the mediation SDK based on a plurality of processed requests for an item of content processed by a plurality of content provider SDKs on the client device, the batch request comprising content provider priority information; processing, by a deconstruction engine of the mediation server, the batch request to generate a plurality of content-provider-specific requests; transmitting, by the mediation server to a plurality of content provider servers, the plurality of content-provider-specific requests; receiving, by the mediation server from the content provider servers, at least one item of content responsive to at least one of the content-provider-specific requests, and storing the item of content in a content storage of an analysis module of the mediation server; selecting, by the analysis module of the mediation server, at least one stored item of content for transmission; and transmitting, by the mediation server to the mediation SDK, the selected item of content.

13 . The method of claim 12 , wherein the transmitting the selected item of content occurs after a predetermined timeout period.

14 . The method of claim 12 , wherein the batch request further comprises timing information.

15 . The method of claim 14 , wherein the transmitting the selected item of content occurs after a timeout period established by the analysis module based on the timing information.

16 . The method of claim 12 , wherein the selecting at least one stored item of content for transmission includes selecting a plurality of stored items of content for transmission.

17 . The method of claim 12 , wherein the selecting at least one stored item of content for transmission is based on the content provider priority information.

18 . The method of claim 12 , further comprising intercepting, by an interceptor module of the mediation SDK, the plurality of processed requests.

19 . The method of claim 18 , wherein the interception by the interceptor module comprises using, by the content provider SDKs, a callback interface of the mediation SDK.

20 . The method of claim 18 , wherein the interception by the interceptor module comprises blocking calls by the content provider SDKs to the content provider servers.

Assignees

• Google Inc

Inventors

• Song Sheng

Classifications

• G06F8/30

  Creation or generation of source code · CPC title

• G06F16/95

  Retrieval from the web · CPC title

• G06F16/16

  File or folder operations, e.g. details of user interfaces specifically adapted to file systems · CPC title

• H04L67/562

  Brokering proxy services · CPC title

• H04L67/42 Primary

  Electricity · mapped topic