Adaptive collaborative matching
US-2024177205-A1 · May 30, 2024 · US
US2016155176A1 · US · A1
| Field | Value |
|---|---|
| Publication number | US-2016155176-A1 |
| Application number | US-201615018939-A |
| Country | US |
| Kind code | A1 |
| Filing date | Feb 9, 2016 |
| Priority date | Mar 31, 2014 |
| Publication date | Jun 2, 2016 |
| Grant date | — |
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Disclosed herein are methods for providing a buy option to social networking communications. The method includes communicating with a social networking site that posts text, images and /or videos from posting entities to receiving entities. The posting can have data that points to a product database. The data is processed to determine whether there is a sale-related intent with the posting. The data is used to access a database of products for sale from a merchant. When the sale-related intent applies, the system transmits the posting through the social networking site with a buy button associated with the transmission such that a recipient can easily purchase a product.
Opening claim text (preview).
We claim: 1 . A method comprising: submitting, by a posting entity, at least one of text, an image or a video through Facebook to yield a posting, and wherein Facebook: determines, using data associated with the posting, whether there is a product within a database of products for sale from the posting entity to yield a determination; when the determination indicates that there is no reference to the product in the database of products: transmits the posting through Facebook to receiving entities without an option to buy; and when the determination indicates that the posting references the product in the database of products, and thus indicating a sale-related intent: transmits the posting through Facebook with a buy option for the product; and receives data that a user of Facebook interacted the buy option to yield a purchase interaction, wherein a purchase of the product is processed within Facebook; and processing, by the posting entity, a delivery of the product based on the purchase interaction. 2 . The method of claim 1 , wherein the posting entity is a merchant. 3 . The method of claim 1 , wherein Facebook processes a payment for the product and notifies the posting entity of the purchase via an application programming interface. 4 . The method of claim 3 , wherein the posting entity receives from Facebook payment data after Facebook processes the payment for the product. 5 . The method of claim 1 , wherein Facebook determines whether the posting is associated with the product in the database of products from the posting entity via an application programming interface between Facebook and the database of products. 6 . The method of claim 1 , wherein the posting comprises an image of the product. 7 . A system comprising: a processor; and a computer-readable storage device storing instructions, which, when executed by the processor, cause the processor to perform operations comprising: submitting, by a posting entity, of at least one of text, an image or a video through Facebook to yield a posting, and wherein Facebook: determines, using data associated with the posting, whether there is a product within a database of products for sale from the posting entity to yield a determination; when the determination indicates that there is no reference to the product in the database of products: transmits the posting through Facebook to receiving entities without an option to buy; and when the determination indicates that the posting references the product in the database of products, and thus indicating a sale-related intent: transmits the posting through Facebook with a buy option; and receives data that a user of Facebook interacted the buy option to yield a purchase interaction, wherein a purchase of the products is processed within Facebook; and processing, by the posting entity, a delivery of the product based on the purchase interaction. 8 . The system of claim 7 , wherein the posting entity is a merchant. 9 . The system of claim 7 , wherein Facebook processes a payment for the product and notifies the posting entity of the purchase via an application programming interface. 10 . The system of claim 9 , wherein the posting entity receives from Facebook payment data after Facebook processes the payment for the product. 11 . The system of claim 7 , wherein Facebook determines whether the posting is associated with the product in the database of products from the posting entity via an application programming interface between Facebook and the database of products. 12 . The system of claim 7 , wherein the posting comprises an image of the product. 13 . A computer-readable storage device storing instructions, which, when executed by a processor, cause the processor to perform operations comprising: submitting, by a posting entity, of at least one of text, an image or a video through Facebook to yield a posting, and wherein Facebook: determines, using data associated with the posting, whether there is a product within a database of products for sale from the posting entity to yield a determination; when the determination indicates that there is no reference to the product in the database of products: transmits the posting through Facebook to receiving entities without an option to buy; and when the determination indicates that the posting references the product in the database of products, and thus indicating a sale-related intent: transmits the posting through Facebook with a buy option; and receives data that a user of Facebook interacted the buy option to yield a purchase interaction, wherein a purchase of the product is processed within Facebook; and processing, by the posting entity, a delivery of the product based on the purchase interaction. 14 . The computer-readable storage device of claim 13 , wherein the posting entity is a merchant. 15 . The computer-readable storage device of claim 13 , wherein Facebook processes a payment for the product and notifies the posting entity of the purchase via an application programming interface. 16 . The computer-readable storage device of claim 15 , wherein the posting entity receives from Facebook payment data after Facebook processes the payment for the product. 17 . The computer-readable storage device of claim 13 , wherein Facebook determines whether the posting is associated with the product in the database of products from the posting entity via an application programming interface between Facebook and the database of products.
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