Interactive advertising system
US-9716918-B1 · Jul 25, 2017 · US
Providing interactive advertisements
US2016150291A1 · US · A1
| Field | Value |
|---|---|
| Publication number | US-2016150291-A1 |
| Application number | US-201615009217-A |
| Country | US |
| Kind code | A1 |
| Filing date | Jan 28, 2016 |
| Priority date | Oct 25, 2013 |
| Publication date | May 26, 2016 |
| Grant date | — |
How to read this patent
A practical reading order for non-experts. Skip the full description unless you need deep technical detail.
- Title
What the patent document calls the invention.
- Abstract
A short plain-language summary of the technical disclosure.
- Assignees and inventors
Who owns or filed the patent and who is credited as inventor.
- Key dates
Filing, priority, publication, and grant dates set the timeline.
- First independent claim
The legal scope of protection — read this for what is actually claimed.
- CPC / IPC classifications
Technology tags used to group this patent with similar filings.
- Citations and related patents
Prior art links and similar publications in this corpus.
Abstract
Official abstract text for this publication.
An example method for providing an interactive advertisement in association with a media presentation comprises storing a commercial identifier in association with an interactive advertisement identifying a commercial associated with the interactive advertisement. The interactive advertisement is associated with interactive advertisement data comprising a related content identifier identifying a related content object. Before a commercial segment begins, a list of commercials to be provided during the commercial segment is received comprising the commercial identifier. After determining that the commercial associated with the interactive advertisement is to be provided during the commercial segment and responsive to determining that the commercial segment is eligible for hosting the interactive advertisement, providing at least a portion of the interactive advertisement data, the portion of the interactive advertisement data configured to provide access to the related content object. The commercial and access to the related content object are provided for simultaneous display.
First claim
Opening claim text (preview).
1 . A method for determining whether a commercial should be provided as an interactive advertisement, the method comprising: storing interactive advertisement data associated with an interactive advertisement, the interactive advertisement data (a) identifying an associated commercial and (b) comprising at least one advertisement indicator identifying one or more characteristics that must be satisfied by a commercial segment for the interactive advertisement to be provided during the commercial…
Assignees
Inventors
Classifications
Electricity · mapped topic
Physics · mapped topic
Physics · mapped topic
Electricity · mapped topic
Electricity · mapped topic
Patent family
Related publications grouped by family.
External sources
Next steps
Free tools are coming soon. Tell us what you want to track and we'll notify you.
Frequently asked questions
Answers are generated from the same data shown on this page.
- What does patent US2016150291A1 cover?
- An example method for providing an interactive advertisement in association with a media presentation comprises storing a commercial identifier in association with an interactive advertisement identifying a commercial associated with the interactive advertisement. The interactive advertisement is associated with interactive advertisement data comprising a related content identifier identifying …
- Who is the assignee on this patent?
- Turner Broadcasting Sys Inc
- What technology area does this patent fall under?
- Primary CPC classification H04N21/812. Mapped technology areas include Electricity.
- When was this patent published?
- Publication date Thu May 26 2016 00:00:00 GMT+0000 (Coordinated Universal Time) (A1). Legal status and post-grant events are not shown on this page.
- What related patents are in patentsdb?
- We list 1 related publication on this page (citations in our corpus or others sharing the same primary CPC).