Systems and methods for personalized augmented reality view

Patent metadata

Field	Value
Publication number	US-12374105-B2
Application number	US-202318529424-A
Country	US
Kind code	B2
Filing date	Dec 5, 2023
Priority date	Mar 7, 2018
Publication date	Jul 29, 2025
Grant date	Jul 29, 2025

Abstract

Systems and methods for presenting an augmented reality view are disclosed. Embodiments include a system with a database for personalizing an augmented reality view of a physical environment using at least one of a location of a physical environment or a location of a user. The system may further include a hardware device in communication with the database, the hardware device including a renderer configured to render the augmented reality view for display and a controller configured to determine a scope of the augmented reality view authenticating the augmented reality view. The hardware device may include a processor configured to receive the augmented reality view of the physical environment, and present, via a display, augmented reality content to the user while the user is present in the physical environment, based on the determined scope of the augmented reality view.

First claim

The invention claimed is:

1. A method for presenting an augmented reality view, comprising:
determining, at a hardware device, one or more of whether the augmented reality view displays a product or a product detail or whether the augmented reality view displays a warning message;
determining a scope of the augmented reality view, for display to a user, based on determining one or more of whether the augmented reality view displays the product or the product detail or whether the augmented reality view displays the warning message;
displaying, at the hardware device, the augmented reality view based on determining the scope of the augmented reality view; and
storing, in a database, information regarding the augmented reality view.

2. The method of claim 1 , wherein determining the scope of the augmented reality view is based on determining whether the augmented reality view displays the product or the product detail.

3. The method of claim 1 , wherein determining the scope of the augmented reality view is based on determining whether the augmented reality view displays the warning message.

4. The method of claim 1 , wherein the augmented reality view includes one or more of a static rendition, a dynamic rendition, or a contextual rendition.

5. The method of claim 1 , wherein the augmented reality view comprises a representation of an object.

6. The method of claim 1 further comprising:
receiving, from the hardware device, a trigger event; and
updating, based on the trigger event, the scope of the augmented reality view.

7. The method of claim 1 , wherein:
the augmented reality view displays augmented reality content; and
the augmented reality content comprises one or more of pricing information, product information, or discount information based on a user profile.

8. The method of claim 1 , wherein the augmented reality view displays at least one marker that includes an instruction, an advertisement, or an indication to the user.

9. The method of claim 1 , wherein:
the database comprises a user profile; and
the user profile is updated based on a user experience.

10. The method of claim 1 , wherein the augmented reality view displays augmented reality content and the augmented reality content is determined according to an authentication.

11. The method of claim 1 , wherein the scope of the augmented reality view is determined further based on an orientation of the hardware device.

12. The method of claim 1 , wherein the scope of the augmented reality view is determined further based on an orientation of a user of the hardware device.

13. A device for presenting an augmented reality view, comprising:
a memory storing a set of instructions; and
at least one processor configured to execute the set of instructions to cause the device to:
receive information identifying at least one of: relative location information of a user, orientation of the user, relative location of the device, or orientation of the device;
determine, based on at least one of: the relative location information of the user, the orientation of the user, the relative location of the device, or the orientation of the device, a scope of an augmented reality view for display to a user;
display the augmented reality view having the determined scope; and
personalize the augmented reality view based on a user profile of the user.

14. The device of claim 13 , wherein the at least one processor is further configured to determine whether the augmented reality view displays a product or a product detail.

15. The device of claim 13 , wherein the at least one processor is further configured to determine whether the augmented reality view displays a warning message.

16. The device of claim 13 , wherein the augmented reality view includes one or more of a static rendition, a dynamic rendition, or a contextual rendition.

17. The device of claim 13 , wherein the at least one processor is further configured to:
detect an object; and
display the augmented reality view having a representation of the object.

18. The device of claim 13 , wherein the at least one processor is further configured to:
receive a trigger event; and
update, based on the trigger event, the scope of the augmented reality view.

19. A non-transitory computer-readable medium containing instructions that, when executed by at least one processor, cause the at least one processor to perform operations for presenting a personalized augmented reality, comprising:
receiving at least one of information identifying a relative location of a user of a device, information identifying an orientation of the user, information identifying a relative location of the device, or information identifying an orientation of the device;
determining a scope of an augmented reality view, for display to the user, based on at least one of the information identifying the relative location of the user, the information identifying the orientation of the user, the information identifying the relative location of the device, or the information identifying the orientation of the device; and
providing, for display, the augmented reality view based on determining the scope of the augmented reality view.

20. The non-transitory computer-readable medium of claim 19 , wherein the operations further comprise:
identifying a trigger event;
updating, based on the trigger event, the scope of the augmented reality view.

Assignees

• Capital One Services Llc

Inventors

• Hoover Jason Richard
• Price Micah
• Vasisht Sunil Subrahmanyam
• Tang Qiaochu
• Dagley Geoffrey
• Wylie Stephen Michael

Classifications

• H04L67/52

  specially adapted for the location of the user terminal · CPC title

• H04L67/306

  User profiles · CPC title

• G06F3/011 Primary

  Arrangements for interaction with the human body, e.g. for user immersion in virtual reality (blind teaching G09B21/00) · CPC title

• G06T19/006

  Mixed reality (object pose determination, tracking or camera calibration for mixed reality G06T7/00) · CPC title

• G06Q30/0643

  graphically representing goods, e.g. 3D product representation · CPC title