Systems and methods for subjectively modifying social media posts

Patent metadata

Field	Value
Publication number	US-12229201-B2
Application number	US-202016887205-A
Country	US
Kind code	B2
Filing date	May 29, 2020
Priority date	May 29, 2020
Publication date	Feb 18, 2025
Grant date	Feb 18, 2025

Abstract

Systems and methods are described herein for subjectively modifying social media posts. The system receiving a version of a social media post from a sender, along with a list of target users, and generates one or more modified versions of the social media post based on the preferences of the target user. The system retrieves a plurality of the versions of the post and selects a version based on quality and other attributes. The selected version of the post is modified based on the target user's preferences. The system modifies, for example, text, images, or video of the post to generate one or more modified versions of the social media post. In other embodiments, the system may determine the number of modifications made to a post being shared, and compare the number of modifications against a modifying threshold.

First claim

What is claimed is:

1. A method for dynamically modifying a social media post, the method comprising:
receiving, at a control circuitry, a first version of the social media post for presentation and a listing of target users or target user groups to potentially consume content of the social media post, wherein the first version comprises an image and metadata that identifies a content type, a content quality, an original time stamp, and an authorship;
retrieving, by the control circuitry, a plurality of versions of the social media post, each version of the plurality of versions comprises metadata that identifies a content type, a content quality, an original time stamp, and an authorship, wherein the plurality of versions corresponds to the first version;
identifying, by the control circuitry, based on the metadata, a higher quality (HQ) version of the social media post from the plurality of versions of the social media post comprising a HQ version of the image, wherein the HQ version of the image comprises an image with an improved vantage point;
retrieving, using the control circuitry, corresponding preferred criteria for each target user or target user group from the listing of target users or target user groups;
generating, using the control circuitry, a plurality of modified HQ versions of the social media post corresponding to each target user or target user group from the listing of target users or target user groups to potentially consume content, wherein each of the modified HQ versions of the social media post comprises a modification of the HQ version of the social media post based on the corresponding preferred criteria for the respective target user or target user group;
determining a subset of the plurality of modified HQ versions of the social media post, wherein a number of modifications for each of the subset of the plurality of modified HQ versions of the social media post does not exceed a modifying threshold; and
transmitting, for presentation by the control circuitry, each of the subset of the plurality of modified HQ versions of the social media post.

2. The method of claim 1 , wherein the retrieving the plurality of versions of the social media post comprises:
extracting one or more identifiers associated with the social media post, wherein the one or more identifiers comprise one of a location identifier, image identifier, a text identifier, and a video identifier;
identifying the plurality of versions of the social media post from a database that stores social media posts based on the one or more identifiers associated with the social media post; and
storing the plurality of versions of the social media post.

3. The method of claim 1 , wherein the identifying the HQ version of the social media post comprises:
assigning a viability index value to each version of the plurality of versions of the social media post, based on the metadata, that identifies the content type, the content quality, the original time stamp, and the authorship;
determining, based on the viability index value, the HQ version of the social media post with a highest viability index value; and
storing the HQ version of the social media post with the highest viability index value.

4. The method of claim 3 , wherein the assigning the viability index value is based on at least one of an earliest publication, the content quality, and a number of modifications.

5. The method of claim 1 , wherein the generating the plurality of modified HQ versions of the social media post comprises modifying at least one of a salutation, a closing, an emoji, a displayed object, or a video based on the preferred criteria for each target user or target user group to potentially consume content of the social media post.

6. The method of claim 1 , wherein the retrieving the preferred criteria for each target user or target user group comprises:
accessing historical communications records stored in a database;
identifying one or more recently shared social media posts with the target user or target user groups; and
extracting the preferred criteria based on a salutation, a closing, an emoji, an image, a displayed object, or a video from the one or more recently shared social media posts.

7. The method of claim 6 , wherein the extracting the preferred criteria comprises determining a pattern in the one or more recently shared social media posts based on the salutation, the closing, the emoji, the displayed object, or the video.

8. The method of claim 1 , wherein the retrieving the preferred criteria for each target user or target user group comprises:
accessing historical communications records stored in a database for each of the target user or target user group, and wherein the historical communications records comprise one of a relationship record, a personal trait record, a stored group chat record, a subject matters sensitivity record, a stored social media post record, a stored electronic correspondence record, a stored comments record corresponding to the social media post, and a stored social media story record.

9. The method of claim 8 , further comprising:
determining a mood for each target user or target user group;
extracting one or more patterns based on a mood identifier from the historical communications records for each target user or target user group;
generating, based on the one or more patterns, the preferred criteria; and
storing, in the database, the preferred criteria associated with each target user or target user group.

10. A system for dynamically modifying a social media post, the system comprising:
control circuitry configured to:
receive a first version of the social media post for presentation and a listing of target users or target user groups to potentially consume content of the social media post, wherein the first version comprises an image and metadata that identifies a content type, a content quality, an original time stamp, and an authorship;
retrieve a plurality of versions of the social media post, each version of the plurality of versions comprises metadata that identifies a content type, a content quality, an original time stamp, and an authorship, wherein the plurality of versions corresponds the first version;
identify, based on the metadata, a higher quality (HQ) version of the social media post from the plurality of versions of the social media post comprising a HQ version of the image, wherein the HQ version of the image comprises an image with an improved vantage point;
retrieve corresponding preferred criteria for each target user or target user group from the listing of target users or target user groups;
generate a plurality of modified HQ versions of the social media post corresponding to each target user or target user group from the listing of target users or target user groups to potentially consume content, wherein each of the plurality of modified HQ versions of the social media post comprises a modification of the HQ version of the social media post based on preferred criteria for the respective target user or target user group;
determine a subset of the plurality of modified HQ versions of the social media post, wherein a number of modifications for each of the subset of the plurality of modified HQ versions of the social media post does not exceed a modifying threshold; and
transmit each of the subset of the plurality of modified HQ versions of the social media post.

11. The system of claim 10 , wherein the control circuitry is configured to retrieve the plurality of versions of the social media post by:
extracting one or more identifiers associated with the social media post, wherein the one or more identifiers comprise one of a location id

Assignees

• Adeia Guides Inc

Inventors

• Aher Ankur Anil
• Sen Susanto

Classifications

• G06F16/908 Primary

  using metadata automatically derived from the content · CPC title

• G06F16/9535

  Search customisation based on user profiles and personalisation · CPC title

• G06F16/9536

  Search customisation based on social or collaborative filtering · CPC title

• G06F16/909

  using geographical or spatial information, e.g. location (spatiotemporally dependent retrieval from the web G06F16/9537) · CPC title

• G06F16/951 Primary

  Indexing; Web crawling techniques · CPC title