Composite image heat transfer with scannable mark

Patent metadata

Field	Value
Publication number	US-11931994-B2
Application number	US-202217684830-A
Country	US
Kind code	B2
Filing date	Mar 2, 2022
Priority date	May 19, 2014
Publication date	Mar 19, 2024
Grant date	Mar 19, 2024

Abstract

A composite image heat transfer is disclosed for use on specific merchandising articles, sports jerseys, or other apparel for a specific sport. A scannable mark would be embedded in a heat transfer positioned on a sports jersey, such as a jersey number or a club crest. The scannable mark would be scanned by a user to provide stats, personal information, or other information about the corresponding sports team/club and/or individual athlete. The user can also register the scannable mark and follow the sports team/club and/or athlete on social media. Thus, the composite image heat transfer with embedded scannable mark would link each jersey number with information related to the corresponding player/athlete, and each club crest would be linked to information related to the corresponding club/team. This would enable a strong interaction through social media and other web tools between athletes and/or clubs and fans.

First claim

What is claimed is:

1. A composite image heat transfer for an article of apparel comprising:
a heat transfer having at least one non-visible scannable mark;
the at least one non-visible scannable mark positioned on the heat transfer in an area of an image such that the at least one non-visible scannable mark is not visible to the user; and
a radio frequency identification (RFID) integrated circuit mounted between a primer layer and an adhesive layer of the heat transfer,
wherein the heat transfer is a number, crest or emblem relating to an athlete or sports team and wherein the at least one non-visible scannable mark contains information relating to the image, and
wherein the at least one non-visible scannable mark is linked to a database having information relating to a subject, and
wherein the database associates a plurality of different unique identifiers with corresponding addresses.

2. The heat transfer of claim 1 , wherein the article is a sports jersey.

3. The heat transfer of claim 1 , wherein the at least one non-visible scannable mark includes information on the athlete or sports team.

4. The heat transfer of claim 1 , wherein the at least one non-visible scannable mark provides information including stats, personal information, or other information relating to the image.

5. The heat transfer of claim 1 , wherein the at least one non-visible scannable mark is configured to direct a user by an http post to a content management server after opening a browser.

6. The heat transfer of claim 1 , wherein the at least one non-visible scannable mark is configured to direct a user to a web page template that is specific to an item scanned.

7. The heat transfer of claim 1 , wherein the at least one non-visible scannable mark is printed with ultraviolet-curable inks.

Assignees

• Avery Dennison Retail Information Services Llc

Inventors

• De Castro Paulo J

Classifications

• B32B37/025 Primary

  Transfer laminating · CPC title

• B32B37/06

  characterised by the heating method · CPC title

• B41M3/12

  Transfer pictures or the like, e.g. decalcomanias {(processes for producing decorative surface effects B44C1/00; B41M5/0256 takes precedence)} · CPC title

• B41M5/0256

  the transferable ink pattern being obtained by means of a computer driven printer, e.g. an ink jet or laser printer, or by electrographic means · CPC title

• B41M5/035

  by sublimation or volatilisation of {pre-printed} design {, e.g. sublistatic (B41M5/0256 takes precedence; printing on textiles D06P5/00)} · CPC title