System, method, and media for identifying top attributes

Patent metadata

Field	Value
Publication number	US-11544776-B2
Application number	US-202117244641-A
Country	US
Kind code	B2
Filing date	Apr 29, 2021
Priority date	Dec 31, 2015
Publication date	Jan 3, 2023
Grant date	Jan 3, 2023

Abstract

Top attributes of a product are identified from text content of an electronic document and are presented as visual depictions of the attributes. The attributes are identified and ranked based on the text content, such as whether the text content describes the attribute in a positive or negative manner. Top attributes are selected from the ranking and a visual depiction of the top attributes is identified. The visual depiction can be a universally recognized symbol or a custom image designated to an attribute. The visual depiction is superimposed on the text content associated with the attributes when the electronic document is presented at a display. In this way, top attributes for a product can be presented in a manner that condenses the relevant information provided by the electronic document into a format better suited for providing the information on small screens of mobile devices.

First claim

What is claimed is:

1. A system comprising:
one or more processors; and
machine-readable media including instructions that when executed by the one or more processors, cause the one or more processors to perform operations comprising:
extracting text content associated with an attribute from an electronic document describing a product associated with the attribute;
ranking the attribute among a plurality of attributes based on the text content associated with the attribute; and
causing a visual depiction of the attribute to be presented at a user interface based on the ranking, wherein the visual depiction is superimposed over a location of the electronic document corresponding to the text content associated with the attribute.

2. The system of claim 1 , further comprising:
identifying the plurality of attributes associated with the product from within the text content, wherein the plurality of attributes is ranked;
selecting top ranked attributes from the plurality of attributes; and
causing presentation of the electronic document having visual depictions of the top ranked attributes superimposed over locations of the electronic document comprising text content associated with the top ranked attributes.

3. The system of claim 1 , wherein the text content associated with the attribute comprises descriptor words, and wherein a rank of the attribute among the plurality of attributes is determined based on the descriptor words.

4. The system of claim 1 , wherein the text content associated with the attribute is visible through the visual depiction being superimposed over the text content.

5. The system of claim 1 , further comprising truncating a portion of the electronic document describing the product such that a remaining portion comprising the text content associated with the attribute is presented at the user interface.

6. The system of claim 1 , wherein the visual depiction of the attribute is a universally recognized symbol or a custom image designated to the attribute.

7. They system of claim 1 , wherein the electronic document is a webpage comprising product reviews of the product.

8. A computerized method performed by one or more processors, the method comprising:
extracting text content from an electronic document describing a product;
identifying an attribute of the product within the text content of the electronic document;
identifying a visual depiction of the attribute; and
causing the visual depiction of the attribute to be presented at a user interface, wherein the visual depiction is superimposed over a location of the electronic document corresponding to the text content associated with the attribute.

9. The method of claim 8 , further comprising ranking the attribute of the product among a plurality of attributes of the product, the ranking based on the text content associated with the attribute, wherein the visual depiction of the attribute is presented based on the attribute being a top ranked attribute within the ranking.

10. The method of claim 8 , wherein the text content associated with the attribute comprises descriptor words, and wherein the visual depiction is presented based on the descriptor words.

11. The method of claim 8 , wherein the text content associated with the attribute is visible through the visual depiction being superimposed over the text content.

12. The method of claim 8 , further comprising truncating a portion of the electronic document describing the product such that a remaining portion comprising the text content associated with the attribute is presented at the user interface.

13. The method of claim 8 , wherein the visual depiction of the attribute is a universally recognized symbol or a custom image designated to the attribute.

14. The method of claim 8 , wherein the electronic document is a webpage comprising product reviews of the product.

15. One or more machine-readable media having instructions stored thereon that when executed by one or more processors, causes the one or more processors to perform a method comprising:
extracting text content associated with attributes of a product from a webpage describing the product;
ranking the attributes of the product based on the text content; and
causing a visual depiction of an attribute to be presented at a user interface based on the ranking, wherein the visual depiction is superimposed over a location of the webpage corresponding to the text content.

16. The media of claim 15 , wherein the attribute is selected based on the attribute being a top ranked attribute.

17. The media of claim 15 , wherein the text content comprises descriptor words, and wherein the ranking of the attributes is determined based on the descriptor words.

18. The media of claim 15 , wherein the text content is visible through the visual depiction being superimposed.

19. The media of claim 15 , further comprising truncating a portion of the webpage describing the product such that a remaining portion comprising the text content associated with the attributes is presented at the user interface.

20. The media of claim 15 , wherein the visual depiction of the attribute is a universally recognized symbol or a custom image designated to the attribute.

Assignees

• Ebay Inc

Inventors

• Vasthimal Deepak Kumar
• Mukherjee Avishek

Classifications

• G06Q30/0627

  by specifying product or service characteristics, e.g. product dimensions · CPC title

• G06F16/9535

  Search customisation based on user profiles and personalisation · CPC title

• G06F16/248

  Presentation of query results · CPC title

• G06F16/24578

  using ranking · CPC title

• G06Q30/0643 Primary

  graphically representing goods, e.g. 3D product representation · CPC title