Determining rewards for mobile device users based on renewal events

Patent metadata

Field	Value
Publication number	US-11449892-B2
Application number	US-202016909867-A
Country	US
Kind code	B2
Filing date	Jun 23, 2020
Priority date	Dec 11, 2015
Publication date	Sep 20, 2022
Grant date	Sep 20, 2022

Abstract

Systems and methods for providing incentives to prepaid customers of mobile devices, such as customers of services for mobile devices (e.g., voice, text, and/or data services) provided by a telecommunications carrier, in order to retain these customers, are described. In some embodiments, the systems and methods include a renewal event module that accesses information associated with a renewal event performed by a mobile device customer of a current prepaid service plan, a reward determination module that determines a reward to provide to the mobile device customer in response to the a renewal event performed by the mobile device customer, and a reward provision module that provides the determined reward to the mobile device customer. Further details are described herein.

First claim

What is claimed is:

1. A method for use in a telecommunication network, the method comprising:
receiving an indication of an occurrence of a renewal event at a mobile device associated with a mobile device user of the telecommunication network,
wherein the renewal event corresponds to a prepaid wireless service plan for the mobile device user;

determining within the telecommunication network that the mobile device has performed a pattern of activities via the telecommunication network that indicate the mobile device has used a certain amount of data via the telecommunication network and is predicted to maintain usage;
incrementing a renewal event counter for the mobile device user in response to occurrences of a renewal event,
wherein the renewal event counter for the mobile device user tracks a number of renewal events; and
wherein a value of the renewal event counter is a total number of renewal events;

providing an additional allocated data bucket to the mobile device,
wherein the additional allocated data bucket is a predetermined gigabyte monthly data allocation;
wherein the additional allocated data bucket is at least one of:
a set integer amount of additional gigabytes of data,
a certain additional percentage of gigabytes of data,
unlimited use for certain mobile device applications used by the mobile user for streaming music,
unlimited international calling, or
unlimited additional messaging;

wherein the additional allocated data bucket for the mobile device is increasable to a maximum amount, and,
wherein the additional allocated data bucket is provided based on a value equal to an integer quotient of a total number of renewal events over a number of qualified renewal events (Q/N), multiplied by a predetermined amount (G) of data; and

providing the additional allocated data bucket to the mobile device.

2. The method of claim 1 , wherein the number of qualified renewal events is based on one or more biographical attributes assigned to the mobile device user.

3. The method of claim 1 , wherein the number of qualified renewal events is based on attributes assigned to a group of users in which the mobile device user has been grouped.

4. The method of claim 1 , wherein the number of qualified renewal events is based on historical renewal event activities of the mobile device user.

5. The method of claim 1 , wherein the number of qualified renewal events is based on an analysis of renewal event activities over a predetermined time period for multiple mobile device users.

6. The method of claim 1 , wherein the predetermined amount of the additional allocated data bucket is based on an analysis of renewal event activities over a predetermined time period for multiple mobile device users.

7. The method of claim 1 , further comprising:
identifying a historical time window within which the mobile device user performed the renewal event; and
determining whether a current time corresponds to the historical time window; and
upon determining that the current time corresponds to the historical time window, causing a user interface on the mobile device associated with the mobile device user to present information to the mobile device user about the additional allocated data bucket in response to a subsequent renewal event and allowing the mobile device user to accept the subsequent renewal event.

8. The method of claim 1 , further comprising:
identifying a portion of a month within which the mobile device user previously performed the renewal event;
determining that a current time is within the portion of the month within which the mobile device user previously performed the renewal event, causing a graphical user interface on the mobile device associated with the mobile device user to present information to the mobile device user about the additional allocated data bucket in response to a subsequent renewal event and allowing the mobile device user to accent the subsequent renewal event.

9. The method of claim 1 , further comprising:
identifying a pattern of activities performed by the mobile device user that are associated with a likely renewal event;
determining whether a recent pattern of activities matches the pattern of activities; and
upon determining that the recent part pattern of activities matches the pattern of activities, causing a graphical user interface on the mobile device associated with the mobile device user to present information to the mobile device user about the additional allocated data bucket in response to a subsequent renewal event and allowing the mobile device user to accept the subsequent renewal event.

10. A system, comprising:
at least one hardware server, coupled to a telecommunication network, wherein the server is configured to execute software modules, including:
a renewal event module that accesses information associated with an occurrence of a renewal event at a mobile device of a mobile device user of the telecommunication network,
wherein the renewal event corresponds to a prepaid wireless service plan for the mobile device user;

a determination module configured for:
determining within the telecommunication network that the mobile device has performed a pattern of activities via the telecommunication network that indicate the mobile device has used a certain amount of data via the telecommunication network and is predicted to maintain usage;
incrementing a renewal event counter for the mobile device user in response to occurrences of a renewal event,
wherein the renewal event counter for the mobile device user tracks a number of renewal events; and
wherein a value of the renewal event counter is the total number of renewal events;

providing an additional allocated data bucket to the mobile device,
wherein the additional allocated data bucket is a predetermined gigabyte monthly data allocation;
wherein the additional allocated data bucket is at least one of:
a set integer amount of additional gigabytes of data,
a certain additional percentage of gigabytes of data,
unlimited use for certain mobile device applications used by the mobile user for streaming music,
unlimited international calling, or
unlimited additional messaging;

wherein the additional allocated data bucket for the mobile device is increasable to a maximum amount,
wherein the additional allocated data bucket is determined as a value equal to an integer quotient of a total number of renewal events over a number of qualified renewal events (Q/N), multiplied by a predetermined amount (G) of the additional allocated data bucket; and

a provision module that provides the additional allocated data bucket to the mobile device.

11. The system of claim 10 , wherein the allocated data bucket provision module provides the additional allocated data bucket to the mobile device user during a subsequent renewal period associated with the renewal event.

12. The system of claim 10 , wherein an amount of the additional allocated data bucket is based on an identified pattern of activities performed by the mobile device user that are associated with a likely renewal event.

13. The system of claim 10 , wherein an amount of the additional allocated data bucket is based on an analysis of renewal event activities over a predetermined time period for multiple mobile device users of the telecommunication network.

14. A computer-readable storage medium whose contents, when executed by a computing device, cause the computing device to perform operations comprising:
receiving an indication of an occurrence of a renewal event at a mobile device associated with a mobile device user of a telecommunicatio

Assignees

• T Mobile Usa Inc

Inventors

• Singh Manish

Classifications

• G06Q30/0234 Primary

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