Adding beauty products to augmented reality tutorials

Patent metadata

Field	Value
Publication number	US-11423652-B2
Application number	US-202117155715-A
Country	US
Kind code	B2
Filing date	Jan 22, 2021
Priority date	Jun 10, 2020
Publication date	Aug 23, 2022
Grant date	Aug 23, 2022

Abstract

Systems, methods, and computer-readable media for adding beauty products to tutorials are presented. Methods include accessing video data comprising images of a presenter creating a tutorial, the tutorial depicting the presenter applying a beauty product to a body part of the presenter. Methods further include processing the video data to identify changes to the body part of the presenter from an application of the beauty product, and responding to identifying changes to the body part of the presenter from the application of the beauty product by processing the video data to identify the beauty product. Methods further include retrieving information regarding the beauty product and causing presentation of information regarding the beauty product on a display device.

First claim

What is claimed is:

1. A method, comprising:
accessing video data comprising images of a presenter creating a tutorial, the tutorial depicting the presenter applying a beauty product to a body part of the presenter;
processing the video data, using at least one processor, to identify changes to the body part of the presenter from an application of the beauty product;
in response to identifying changes to the body part of the presenter from the application of the beauty product, processing the video data to identify the beauty product;
retrieving information regarding the beauty product:
causing presentation of information regarding the beauty product on a display device; and
storing, within a data store, association data associating the beauty product with the tutorial.

2. The method of claim 1 , further comprising:
identifying the beauty product based on the changes to the body part of the presenter.

3. The method of claim 2 , wherein the changes to the body part of the presenter comprise a color change of the body part or a change of texture of the body part.

4. The method of claim 1 , wherein the information regarding the beauty product comprises one or more of: a name of the beauty product, the body part associated with the beauty product, a manufacturer of the beauty product, a website associated with the beauty product, an image of the beauty product, a product code of the beauty product, and an indication of ratings of the beauty product.

5. The method of claim 1 , wherein the information regarding the beauty product comprises an indication of first effects of applying the beauty product to the body part, and wherein the method further comprises:
determining second effects indicating changes to the video data from the presenter applying the beauty product to the body part of the presenter, wherein the second effects are determined based on the indication of the first effects of applying the beauty product to the body part and the video data.

6. The method of claim 5 , wherein association data is first association data, wherein the video data is first video data, and wherein the method further comprising:
determining third effects indicating changes to make to second video data of a user to simulate applying the beauty product to the body part of the user, wherein the third effects are determined based on the second effects; and
storing, within the data store, second association data associating the third effects with the beauty product and the tutorial.

7. The method of claim 5 , wherein the indication of the first effects of applying the beauty product to the body part comprise one or more of: a color, a texture, a transparency, a width, a length, a suggested skin type for the body part, and a suggested hair type for the body part.

8. The method of claim 1 , wherein the beauty product is a first beauty product and wherein processing the video data comprises:
receiving input from the presenter that indicates selection of a second beauty product displayed on the display device; and
identifying the first beauty product as the second beauty product.

9. The method of claim 1 further comprising:
recording the video data using a computing device;
during the recording of the video data, receiving, input from the presenter to identify the beauty product; and
focusing a display, on the computing device, of the video data on images of the beauty product.

10. The method of claim 9 , wherein the beauty product is a first beauty product and wherein the processing of the video data to identify the beauty product comprises:
matching image data of the first beauty product in the images to a stored image data of a second beauty product; and
identifying the first beauty product as the second beauty product.

11. The method of claim 1 further comprising:
identifying a product code from an image of the beauty product;
matching the product code to stored product codes to identify the beauty product; and
retrieving information regarding the beauty product using the product code, wherein the product code is an identifier assigned to the beauty product.

12. The method of claim 11 , wherein the beauty product is associated with a step of the tutorial, wherein the tutorial comprises a plurality of steps, and wherein the method further comprises:
causing presentation of information regarding each step of the plurality of steps on the display device; and
in response to receiving an indication of a selection of a step of the plurality of steps, associating the beauty product with the step.

13. The method of claim 1 , wherein the video data is live video data, and wherein the method further comprising:
in response to determining that the beauty product is within the live video data,
causing an interrogation signal to be transmitted to the beauty product to solicit a radio frequency identification (RFID) identifying the beauty product,
receiving radio signals comprising the RFID from the beauty product, the RFID comprising a product code, and
identifying the beauty product using the product code.

14. The method of claim 1 further comprising:
generating an identifier for the beauty product, the identifier identifying the beauty product to an application recording the tutorial;
after the causing presentation of information regarding the beauty product on the display device, receiving, input from the presenter, the input comprising custom information regarding the beauty product; and
storing a generic identifier of the beauty product and the custom information based on the generated identifier.

15. The method of claim 1 , wherein the information regarding the beauty product comprises an identity of the beauty product, and wherein the method further comprises:
causing presentation of a user interface item for the presenter to confirm or reject the identity of the beauty product; and
in response to receiving, via an application implemented by at least one processor, input from the presenter that indicates rejection of the identity of the beauty product, recording new images of the presenter creating the tutorial, and identifying the beauty product based on the new images.

16. The method of claim 1 further comprising:
in response to a selection by the presenter, displaying a preview of a plurality of tutorials to the presenter, wherein each of the plurality of tutorials use the beauty product.

17. A system comprising:
a processor; and
a memory including instructions that, when executed by the processor, cause the processor to perform operations comprising:
accessing video data comprising images of a presenter creating a tutorial, the tutorial depicting the presenter applying a beauty product to a body part of the presenter;
processing the video data, using at least one processor, to identify changes to the body part of the presenter from an application of the beauty product;
in response to identifying changes to the body part of the presenter from the application of the beauty product, processing the video data to identify the beauty product;
retrieving information regarding the beauty product;
causing presentation of information regarding the beauty product on a display device; and
storing, within a data store, first association data associating the beauty product with the tutorial.

18. The system of claim 17 , wherein the instructions further cause the processor to perform operations comprising:
processing the video data, using at least one processor, to identify the beauty product based on the changes to the body pa

Assignees

• Snap Inc

Inventors

• Barron Christine
• Drummond Virginia
• Luo Jean
• Matthiessen Alek
• Mourkogiannis Celia Nicole
• Solichin Jonathan
• Voronova Olesia

Classifications

• G06Q30/0627 Primary

  by specifying product or service characteristics, e.g. product dimensions · CPC title

• G06T2219/2012

  Colour editing, changing, or manipulating; Use of colour codes · CPC title

• G06V20/46

  Extracting features or characteristics from the video content, e.g. video fingerprints, representative shots or key frames · CPC title

• G06V40/16

  Human faces, e.g. facial parts, sketches or expressions · CPC title

• G06T11/00

  Two-dimensional [2D] image generation · CPC title