Systems, methods, and apparatuses for audience metric determination
US-2024354341-A1 · Oct 24, 2024 · US
Selecting advertisements from one or more databases for sending to a publisher
US10679246B2 · US · B2
| Field | Value |
|---|---|
| Publication number | US-10679246-B2 |
| Application number | US-201715648658-A |
| Country | US |
| Kind code | B2 |
| Filing date | Jul 13, 2017 |
| Priority date | Nov 5, 2010 |
| Publication date | Jun 9, 2020 |
| Grant date | Jun 9, 2020 |
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Abstract
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An advertising system determines the context of a user accessing a publication media (e.g., an online web site). The advertising system retrieves candidate advertisements from one or more databases based on the user's context (e.g., a user search request). The advertising system selects particular advertisements and then sends them to the user (e.g. for display on the user's terminal or device).
First claim
Opening claim text (preview).
What is claimed is: 1. A method, comprising: processing a user operating interface programmed at a publisher server thereby presenting on a user terminal, communicably connected to the publisher server, a graphical control object as a user advertisement request field configured for receiving a user advertisement request input, and generating and transmitting, by the user operating interface, a call to an application programming interface corresponding to the user advertisement req…
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- G06Q30/0251Primary
Physics · mapped topic
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- What does patent US10679246B2 cover?
- An advertising system determines the context of a user accessing a publication media (e.g., an online web site). The advertising system retrieves candidate advertisements from one or more databases based on the user's context (e.g., a user search request). The advertising system selects particular advertisements and then sends them to the user (e.g. for display on the user's terminal or device).
- Who is the assignee on this patent?
- Yellowpages Com Llc, Thryv Inc
- What technology area does this patent fall under?
- Primary CPC classification G06Q30/0251. Mapped technology areas include Physics.
- When was this patent published?
- Publication date Tue Jun 09 2020 00:00:00 GMT+0000 (Coordinated Universal Time) (B2). Legal status and post-grant events are not shown on this page.
- What related patents are in patentsdb?
- We list 8 related publications on this page (citations in our corpus or others sharing the same primary CPC).