Athletic activity user experience and environment

Patent metadata

Field	Value
Publication number	US-10467716-B2
Application number	US-201715849042-A
Country	US
Kind code	B2
Filing date	Dec 20, 2017
Priority date	Aug 11, 2010
Publication date	Nov 5, 2019
Grant date	Nov 5, 2019

Abstract

User activity including both athletic activity (e.g., running, walking, etc.) and non-athletic activity (shopping, reading articles, etc.) may be monitored and tracked by an athletic monitoring and tracking device and service. The user activity may be used to award a user with an amount of virtual currency to encourage the user to continue various activities. In one example, users may use the virtual currency to purchase or otherwise acquire various products, services, discounts and the like. A user may track an amount currency earned and/or needed relative to an amount required to acquire a desired product or service. Additionally or alternatively, a visual appearance of a user device (e.g., a watch or athletic activity band) may change based on the user's activity level, an amount of virtual currency earned and the like.

First claim

What is claimed is:

1. A non-transitory computer readable medium storing computer executable instructions that, when executed by a processor, cause the processor to at least to perform:
automatically receive, via a wireless network, an item identifier of an athletic item from a portable electronic device of a user upon the item identifier being received at the portable electronic device from a passive radio frequency transmitter that is configured to transmit the item identifier to the portable electronic device when the portable electronic device is positioned proximate to the passive radio frequency transmitter;
determine that the athletic item is a certified item, the determination comprising:
compare the item identifier to a certification database comprising a plurality of identifiers of certified items; and
determine that the item identifier matches one of the plurality of identifiers of certified items;

based on determining that the athletic item is a certified item, transmit a first sport-related content related to the athletic item to the portable electronic device;
output for display, on at least a portion of a display of the portable electronic device, the first sport-related content;
receive, at an engageable interface element of the portable electronic device, a user identifier identifying the user of the certified item;
obtain encrypted usage information relating to interactions by the user with the athletic item based on the user identifier, wherein at least a portion of the encrypted usage information is obtained from a second device configured to detect interactions by the user with the athletic item;
determine, based on the encrypted usage information, that the second device is a certified device;
based on the determining that the second device is a certified device, convert the encrypted usage information from the second device to an activity unit at a first conversion rate;
based on determining that the athletic item is a certified item and determining that the activity unit meets a threshold requirement, automatically transmit a second sport-related content related to the athletic item to the portable electronic device; and
output for display, on at least a portion of a display of the portable electronic device, the second sport-related content.

2. The non-transitory computer readable medium of claim 1 , wherein the second sport-related content includes information related to one or more athletic events associated with the athletic item.

3. The non-transitory computer readable medium of claim 1 , wherein the determining that the athletic item is a certified item is based on a digital signature of the encrypted usage information.

4. The non-transitory computer readable medium of claim 1 , wherein at least one of the first sport-related content and the second sport-related content includes information about one or more athletic events associated with the athletic item.

5. The non-transitory computer readable medium of claim 4 , wherein a first athletic event of the one or more athletic events occurs on a first date and a second athletic event of the one or more athletic events occurs on a second date,
wherein the athletic item comprises an article of sports apparel, and
wherein the encrypted usage information comprises information relating to the user using the article of sports apparel on the first date.

6. The non-transitory computer readable medium of claim 5 , wherein the encrypted usage information further comprises information relating to the user using the article of sports apparel on the first date and the second date.

7. The non-transitory medium of claim 1 , wherein the non-transitory computer readable medium further comprises computer-executable instructions that when executed by the processor perform at least:
prior to selecting transmitting the second sport-related content, selecting the second sport-related content is from a plurality of certified content offerings, based on usage of the athletic item.

8. The non-transitory computer readable medium of claim 1 , wherein the non-transitory computer readable medium further comprises computer-executable instructions that when executed by the processor perform at least:
select the first conversion rate from a plurality of conversion rates based on the encrypted usage information regarding at least one of the second device and the athletic item.

9. The non-transitory computer readable medium of claim 8 , wherein the first conversion rate is selected based on a source of the encrypted usage information.

10. The non-transitory computer readable medium of claim 1 , wherein the non-transitory computer readable medium further comprises computer-executable instructions that when executed by the processor perform at least:
convert the encrypted usage information into an estimated amount of activity unit.

11. The non-transitory computer readable medium of claim 1 , wherein the encrypted usage information comprises non-athletic activity information.

12. A method comprising:
automatically receiving an item identifier of an athletic item from a portable electronic device of a user, upon the item identifier being received at the portable electronic device from a passive radio frequency transmitter that is configured to transmit the item identifier to the portable electronic device when the portable electronic device is positioned proximate to the passive radio frequency transmitter;
determining that the athletic item is a certified item, the determination comprising:
comparing the item identifier to a certification database comprising a plurality of identifiers of certified items; and
determining that the item identifier matches one of the plurality of identifiers of certified items;

based on determining that the athletic item is a certified item, transmitting a first sport-related content related to the athletic item to the portable electronic device;
displaying, on at least a portion of a display of the portable electronic device, the first sport-related content;
obtain encrypted usage information relating to interactions by the user with the athletic item, wherein at least a portion of the encrypted usage information is obtained from a second device configured to detect interactions by the user with the athletic item;
determine, based the encrypted usage information, that the second device is a certified device;
based on the determining that the second device is a certified device, convert the encrypted usage information from the second device to an activity unit at a first conversion rate;
receiving, at an engageable interface element of the portable electronic device, a user identifier identifying the user of the certified item;
based on determining that the athletic item is a certified item, determining that the user identifier is valid, and determining that the activity unit meets a threshold requirement automatically transmitting a second sport-related content related to the athletic item to the portable electronic device; and
displaying, on at least a portion of a display of the portable electronic device, the second sport-related content.

13. The method of claim 12 , wherein the second sport-related content includes information related to one or more athletic events associated with the athletic item.

14. The method of claim 12 , wherein the determining that the athletic item is the certified item is based on a digital:
of the encrypted usage information.

15. A non-transitory computer readable medium storing computer executable instructions that, when executed by a processor, cause the processor to at least

Assignees

• Nike Inc

Inventors

• Hoffman Michael T
• Lakovic Tomislav
• Engelberg Richard J

Classifications

• A63B24/0062

  Monitoring athletic performances, e.g. for determining the work of a user on an exercise apparatus, the completed jogging or cycling distance · CPC title

• A63B69/0028

  for running, jogging or speed-walking (movable endless bands A63B22/02) · CPC title

• A63B43/00

  Balls with special arrangements · CPC title

• A63B2244/18

  Skating · CPC title

• A63B2220/30

  Speed · CPC title