Method and system for ambient media selection based on transaction history and demographics

Patent metadata

Field	Value
Publication number	US-10430828-B2
Application number	US-201514874902-A
Country	US
Kind code	B2
Filing date	Oct 5, 2015
Priority date	Oct 5, 2015
Publication date	Oct 1, 2019
Grant date	Oct 1, 2019

Abstract

A method for identifying ambient media (audio and visual content) selections based on transaction history includes: storing transaction data entries, each including data related to a payment transaction including a merchant identifier associated with a merchant involved in the transaction, a primary account number associated with a transaction account used in the transaction, and transaction data; receiving a request, the request including a specific merchant identifier; identifying a subset of transaction data entries that include a merchant identifier corresponding to the specific merchant identifier; identifying sets of demographic characteristics based on the primary account number and/or the transaction data included in transaction data entries in the subset; identifying an ambient media selection corresponding to the sets of the demographic characteristics; and transmitting the identified ambient media selection corresponding to each of the sets of demographic characteristics.

First claim

What is claimed is:

1. A method for identifying ambient media selections based on transaction history, comprising:
communicating, by a receiving device of a processing server, with a payment network and receiving, from the payment network, transaction data associated with a plurality of payment transactions conducted by a plurality of consumers, wherein the processing server is configured to communicate with the payment network using a specially configured infrastructure associated with the payment network;
storing, in a transaction database of the processing server, a plurality of transaction data entries for the plurality of consumers, wherein each transaction data entry is associated with a respective consumer of the plurality of consumers and includes respective transaction data, received from the payment network, related to a payment transaction including at least a merchant identifier associated with a merchant involved in the related payment transaction, and a primary account number associated with a transaction account, of the respective consumer, used in the related payment transaction;
receiving, by the receiving device of the processing server, an ambient media request, wherein the request originates from a processor of the merchant and includes at least a specific merchant identifier associated with the merchant;
identifying, by a processing device of the processing server, a subset of transaction data entries from the plurality of transaction data entries stored in the transaction database, wherein each transaction data entry in the subset includes a merchant identifier corresponding to the specific merchant identifier;
identifying, by the processing device of the processing server, at least one set of demographic characteristics of a group of consumers associated with the identified subset of transaction data entries based on at least one of the primary account number and the transaction data included in the transaction data entries in the identified subset of transaction data entries;
identifying, by the processing device of the processing server, an ambient media selection corresponding to each identified set of demographic characteristics based on the respective demographic characteristics of the group of consumers; and
transmitting, by a transmitting device of the processing server, to the merchant at least the identified ambient media selection corresponding to each of the at least one set of demographic characteristics of the group of consumers.

2. The method of claim 1 , further comprising:
storing, in an account database of the processing server, a plurality of account profiles, wherein each account profile includes data related to a transaction account including at least a specific account number associated with the related transaction account and one or more demographic characteristics corresponding to one or more consumers associated with the related transaction account, wherein
identifying the at least one set of demographic characteristics
includes identifying, by the processing device of the processing server, a subset of account profiles stored in the account database, wherein each account profile in the subset includes a specific account number corresponding to a primary account number included in at least one transaction data entry in the identified subset, and
is based on the one or more demographic characteristics included in each account profile in the identified subset of account profiles.

3. The method of claim 1 , further comprising:
identifying, by the processing device of the processing server, a plurality of purchase behaviors based on at least the transaction data included in each transaction data entry in the identified subset of transaction data entries.

4. The method of claim 3 , further comprising:
storing, in a purchase database of the processing server, a plurality of purchase behaviors entries, wherein each purchase behavior entry includes data related to a purchase behavior including at least one demographic characteristic associated with the related purchase behavior, wherein
identifying the at least one set of demographic characteristics
includes identifying, by the processing device of the processing server, a subset of purchase behavior entries stored in the purchase database, wherein each purchase behavior entry in the subset is related to a purchase behavior included in the identified plurality of purchase behaviors, and
is based on the at least one demographic characteristic included in each purchase behavior entry in the identified subset of purchase behavior entries.

5. The method of claim 3 , wherein identifying the at least one set of demographic characteristics includes:
transmitting, by the transmitting device of the processing server, a request for demographic characteristics, wherein the request includes at least the identified plurality of purchase behaviors; and
receiving, by the receiving device of the processing server, the at least one set of demographic characteristics, wherein each of the at least one set of demographic characteristics is based on the identified plurality of purchase behaviors.

6. The method of claim 1 , further comprising:
storing, in an ambient media database of the processing server, a plurality of ambient media data entries, wherein each ambient media data entry includes data related to an ambient media selection including at least one or more demographic characteristics, wherein
identifying an ambient media selection for each of the at least one set of demographic characteristics includes identifying a specific ambient media data entry stored in the ambient media database based on a correspondence between the included at least one or more demographic characteristics and the respective set of demographic characteristics, and
the identified ambient media selection is the ambient media selection related to the identified specific ambient media data entry.

7. The method of claim 1 , wherein identifying an ambient media selection for each of the at least one set of demographic characteristics includes:
transmitting, by the transmitting device of the processing server, a selection request for each of the at least one set of demographic characteristics, wherein the selection request includes at least the respective set of demographic characteristics; and
receiving, by the receiving device of the processing server, the ambient media selection for each of the at least one set of demographics, wherein the ambient media selection is based on the respective set of demographic characteristics.

8. The method of claim 1 , wherein the identified ambient media selection is transmitted to the third party entity in response to the received ambient media request.

9. The method of claim 1 , wherein
the identified ambient media selection is transmitted to a playlist generation device, and
the method further comprises:
generating, by the playlist generation device, a playlist of one or more songs, wherein the playlist is based on at least the identified ambient media selection; and
transmitting, by the transmitting device of the processing server, the generated playlist to the third party entity in response to the received ambient media request.

10. The method of claim 1 , wherein
the identified ambient media selection is transmitted to an ambient media emitting device, and
the ambient media emitting device is configured to identify and play one or more songs based on the identified ambient media selection.

11. The method of claim 1 , wherein
each set of demographic characteristics of the identified at least one set of demographic characteristics is associated with one or more temporal chara

Assignees

• Mastercard International Inc

Inventors

• Lee Edward
• Polycarpe Luckner
• Berntsson Kent Olof Niklas

Classifications

• G06Q30/0269

  based on user profile or attribute · CPC title

• G06Q30/0255 Primary

  based on user history · CPC title