Querying publisher goal and customizing suggestions to achieve goal

Patent metadata

Field	Value
Publication number	US-10409459-B2
Application number	US-201615384696-A
Country	US
Kind code	B2
Filing date	Dec 20, 2016
Priority date	Apr 2, 2014
Publication date	Sep 10, 2019
Grant date	Sep 10, 2019

Abstract

This disclosure generally relates to systems and methods that facilitate querying a content publisher for their goal(s) in employing a content sharing site and providing customized suggestions, such as recommendations, site tools, site dashboards, and site displays to assist in achieving the goal(s). Additionally, the specified goals are employed in conjunction with monitoring publisher interactions with the content sharing site to learn behaviors that that predict a publisher goal.

First claim

What is claimed is:

1. A method, comprising:
presenting, by a system including a processor, on a video content sharing site in association with a user profile associated with a user who has published video content on the video content sharing site, a selection element comprising a plurality of options indicative of respective goals for employing the user profile with the video content sharing site;
receiving, by the system, input associated with the selection element indicating selection of one or more options of the plurality of options;
providing, by the system, a suggestion interface that includes one or more suggestions for improvement of at least one video content item published by the user associated with the user profile on the video content sharing site based upon the selected one or more options;
determining, by the system, whether the one or more suggestions in the suggestion interface are effective in achieving the respective goals based on information associated with a plurality of user profiles having specified goals;
in response to detecting changes to selections of one or more of the plurality of options, determining, by the system, whether one or more additional options further assist the user profile in achieving the respective goals based on the information associated with the plurality of user profiles having specified goals; and
changing, by the system, the plurality of options based upon the determination of whether the one or more suggestions are effective in achieving the respective goals and based upon the determination of whether the one or more additional options further assist the user profile in achieving the respective goals.

2. The method of claim 1 , wherein the suggestion interface comprises widgets that have been incorporated into a video content management dashboard to achieve the respective goals associated with the selected options.

3. The method of claim 1 , wherein the suggestion interface comprises an invitation to a user associated with the user profile to an event to achieve the respective goals associated with the selected options.

4. The method of claim 1 , wherein the input further comprises a ranking of the selected options.

5. The method of claim 1 , further comprising:
introducing, by the system, the one or more additional options to the plurality of options, wherein the respective additional options are determined to provide more accurate goal descriptions based upon at least one of selection or de-selection of respective options of the plurality of options associated with a plurality of user profiles and wherein the plurality of options are changed based upon the identification of whether the respective additional options provide more accurate goal descriptions.

6. The method of claim 1 , further comprising:
analyzing, by the system, the information associated with a plurality of user profiles having specified goals;
learning, by the system, a plurality of suggestions that are effective in achieving the specified goals based on the analysis; and
constructing, by the system, a mapping between each of the respective goals and each of the plurality of suggestions that are effective in achieving the respective goals based on the learning.

7. The method of claim 1 , further comprising:
determining, by the system, effectiveness of a suggestion provided to a plurality of user profiles to help achieve a goal; and
based upon the determined effectiveness of the suggestion to help the user profiles achieve the goal, modifying, by the system, the suggestion for the goal for one or more subsets of the user profiles.

8. A system, comprising:
at least one processer that, when executing computer executable instructions stored in memory, is configured to:
present on a video content sharing site in association with a user profile associated with a user who has published video content on the video content sharing site, a selection element comprising a plurality of options indicative of respective goals for employing the user profile with the video content sharing site;
receive input associated with the selection element indicating selection of one or more options of the plurality of options;
provide a suggestion interface that includes one or more suggestions for improvement of at least one video content item published by the user associated with the user profile on the video content sharing site based upon the selected one or more options;
determine whether the one or more suggestions in the suggestion interface are effective in achieving the respective goals based on information associated with a plurality of user profiles having specified goals;
in response to detecting changes to selections of one or more of the plurality of options, determine whether one or more additional options further assist the user profile in achieving the respective goals based on the information associated with the plurality of user profiles having specified goals; and
change the plurality of options based upon the determination of whether the one or more suggestions are effective in achieving the respective goals and based upon the determination of whether the one or more additional options further assist the user profile in achieving the respective goals.

9. The system of claim 8 , wherein the suggestion interface comprises widgets that have been incorporated into a video content management dashboard to achieve the respective goals associated with the selected options.

10. The system of claim 8 , wherein the suggestion interface comprises an invitation to a user associated with the user profile to an event to achieve the respective goals associated with the selected options.

11. The system of claim 8 , wherein the input further comprises a ranking of the selected options.

12. The system of claim 8 , wherein the at least one processor is further configured to:
introduce the one or more additional options to the plurality of options, wherein the respective additional options are determined to provide more accurate goal descriptions based upon at least one of selection or de-selection of respective options of the plurality of options associated with a plurality of user profiles and wherein the plurality of options are changed based upon the identification of whether the respective additional options provide more accurate goal descriptions.

13. The system of claim 8 , wherein the at least one processor is further configured to:
analyze the information associated with a plurality of user profiles having specified goals;
learn a plurality of suggestions that are effective in achieving the specified goals based on the analysis; and
construct a mapping between each of the respective goals and each of the plurality of suggestions that are effective in achieving the respective goals based on the learning.

14. The system of claim 8 , wherein the at least one processor is further configured to:
determine effectiveness of a suggestion provided to a plurality of user profiles to help achieve a goal; and
based upon the determined effectiveness of the suggestion to help the user profiles achieve the goal, modify the suggestion for the goal for one or more subsets of the user profiles.

15. A non-transitory computer-readable medium containing computer-executable instructions that, when executed by a processor, cause the processor to perform a method, the method comprising:
presenting on a video content sharing site in association with a user profile associated with a user who has published video content on the video content sharing site, a selection element comprising a plurality of options indic

Assignees

• Google Llc

Inventors

• Kosslyn David
• Tabak Joshua Abraham
• Mayers Eric Brandon

Classifications

• G06F3/0481

  based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance · CPC title

• G06F2203/04803

  Split screen, i.e. subdividing the display area or the window area into separate subareas · CPC title

• G06Q30/02 Primary

  Marketing; Price estimation or determination; Fundraising · CPC title

• H04L67/306

  User profiles · CPC title

• G06F3/0482 Primary

  Interaction with lists of selectable items, e.g. menus · CPC title