Methods and apparatus to collect distributed user information for media impressions and search terms
US-9210130-B2 · Dec 8, 2015 · US
Methods and apparatus to collect distributed user information for media impressions
US10068246B2 · US · B2
| Field | Value |
|---|---|
| Publication number | US-10068246-B2 |
| Application number | US-201314014050-A |
| Country | US |
| Kind code | B2 |
| Filing date | Aug 29, 2013 |
| Priority date | Jul 12, 2013 |
| Publication date | Sep 4, 2018 |
| Grant date | Sep 4, 2018 |
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Abstract
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Methods and apparatus to collect distributed user information for media impressions is disclosed. An example method includes receiving an encrypted identifier and media impression information collected from a mobile device, sending the encrypted identifier to a database proprietor associated with collection of mobile device presence information at a merchant location, receiving user information associated with the encrypted identifier from the first database proprietor, and associating at least one of the merchant location or the user information with the media impression information.
First claim
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What is claimed is: 1. A method comprising: receiving a first network communication at a first server of an audience measurement entity, the first network communication including an encrypted identifier corresponding to a mobile device and a media identifier, the encrypted identifier and the media identifier reported by the mobile device based on the mobile device accessing media corresponding to the media identifier, the encrypted identifier to hide a first identifier identifying…
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Physics · mapped topic
Physics · mapped topic
Physics · mapped topic
Physics · mapped topic
Physics · mapped topic
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Frequently asked questions
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- What does patent US10068246B2 cover?
- Methods and apparatus to collect distributed user information for media impressions is disclosed. An example method includes receiving an encrypted identifier and media impression information collected from a mobile device, sending the encrypted identifier to a database proprietor associated with collection of mobile device presence information at a merchant location, receiving user information…
- Who is the assignee on this patent?
- Alla Madhusudhan Reddy, Burbank John R, Nielsen Co Us Llc
- What technology area does this patent fall under?
- Primary CPC classification G06Q30/0242. Mapped technology areas include Physics.
- When was this patent published?
- Publication date Tue Sep 04 2018 00:00:00 GMT+0000 (Coordinated Universal Time) (B2). Legal status and post-grant events are not shown on this page.
- What related patents are in patentsdb?
- We list 12 related publications on this page (citations in our corpus or others sharing the same primary CPC).